2112 Communications on Blog

2112 Communications on Blog

May 6, 2020

Like many in and around the industry, it’s clear, like many other sectors, that the investment industry has its own challenges and hurdles to overcome during the Coronavirus Pandemic. It’s a case of dealing with what’s directly in front of us. And, that’s definitely true from a communications perspective. The post Right Now appeared first on 2112 Digital Communications Agency.

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Apr 29, 2020

According to a recent survey carried out by the Institute of Fundraising, charities expect the Covid-19 pandemic to cause an average decline of 48% in fundraised income. Yet a 43% rise in demand in services is expected as a result of the current social isolation guidelines. The post My Crisis or Yours? appeared first on 2112 Digital Communications Agency.

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Apr 24, 2020

Words are powerful. The written word has saved lives, communicated powerful ideas, preserved traditions and memories, and so much more. And while we may not be directly ‘saving lives’ in the marketing industry, we must always be aware of the words, language and tone of voice we use with our audiences. The events of The post Our use of words is more important than ever appeared first on 2112 Digital Communications Agency.

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Apr 22, 2020

In today’s world, we find ourselves scrolling through a plethora of online content every day. We have become accustomed to seeing too many digital posts. We rarely spend time actually reading the entire article we just clicked, or spending more than a couple of seconds looking at our friend’s latest Instagram post. Social The post Motion Graphics to the Rescue appeared first on 2112 Digital Communications Agency.

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Apr 9, 2020

If you haven’t, you’re one of the lucky ones. Since we’ve all been remote working, and enjoying meeting our colleagues over the Zoom platform, ‘zoom-bombing’ has become a thing. So much so that even MI6 has got involved. It’s been reported that Zoom Bombers have been gate-crashing open meetings and sharing inappropriate content. They have The post Have you been Zoom-Bombed yet? appeared first on 2112 Digital Communications Agency.

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Mar 30, 2020

Our normal working world is open plan, open minded and made for sharing. Today, Business Unusual means, enclosed, isolated and at arm’s length. Can it possibly work? Can a closely knit team operate effectively when it’s spread out as individual units? Well, where there is a will, and a lot of planning, there is The post The new normal way of working appeared first on 2112 Digital Communications Agency.

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Mar 26, 2020

Covid-19 has and will change everything in the short term for brands and businesses. This is certainly not business as usual – this is BUSINESS UNUSUAL. What we all do now, shapes all our futures. Don’t believe me, well Professor Mark Ritson has put it extremely succinctly – “The practical reality of global economic The post WELCOME TO BUSINESS UNUSUAL! appeared first on 2112 Digital Communications Agency.

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Nov 29, 2019

It’s Black Friday everywhere but not where the money is? Welcome to Black Friday! It’s the great new sale window to drive mass customer acquisition, sales and revenues for almost every industry that engages consumers everywhere. Well, perhaps not everywhere. When the financial services industry is constantly striving to become a more integral and ever The post A Financial Black Friday appeared first on 2112 Digital Communications Agency.

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Jul 30, 2019

Important research by 2112 shines a light on what’s most important to intermediaries and their investor clients Recent research amongst financial advisers commissioned by 2112, the London-based creative communications company, has revealed compelling insight for the industry and product providers specifically. The research is the first in what will become a twice-yearly survey, to The post What advisers really want appeared first on 2112 Digital Communications Agency.

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Apr 8, 2019

We use a lot of photography in our work at 2112. So, when major shows from two of the greatest photographers open up nearby, we really have to go and see. It’s always great to gain a different source of inspiration and a fresh perspective on how we use images for visual communication. We The post Diane Arbus & Don Mccullin. Two photography shows we couldn’t miss appeared first on 2112 Digital Communications Agency.

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