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Apr 22, 2022
It was midday on Thursday, April 13, when Amazon made an announcement that shook their selling community to the core. For the first time in the company’s history, Amazon announced they will start imposing a 5% fuel and inflation surcharge to most sellers. Immediately, Linkedin and Amazon-focused Slack channels were aflutter with commentary. Everyone everywhere… The post Buy With Prime and What It Means For The Future appeared first on Blue Moon Digital.
Read moreApr 13, 2022
The sunsetting of Google Analytics Universal Analytics in July 2023 will mark the end of an era for web analytics. When Google Analytics was first released in 2005, it was groundbreaking for businesses, developers and marketers. It has remained a foundational piece of the web analytics toolkit for more than 15 years, persisting through massive… The post How to Prepare for Google Analytics 4 in 2022 appeared first on Blue Moon Digital.
Read moreApr 4, 2022
The theme for Shoptalk 2022 was “Retail is Back” and the conference attendance, energy and incredible content proved that true. There were over 10,000 attendees, 275 speakers, and 1,000 exhibitors in Las Vegas for the event. It’s been 3 years since we last gathered live and sitting in the main assembly hall was riveting and… The post Shoptalk 2022 Delivered appeared first on Blue Moon Digital.
Read moreFeb 18, 2022
In yesterday’s earnings report, Walmart reported a growth of 11% in their Walmart.com business, nearly 5x the growth of their overall business which saw 2.4% growth. Obviously, this came as a little bit of a surprise since most other Big Box Stores reported larger increases in-store vs online. But Walmart’s investment into their own .com… The post How Walmart is Building a Recession-Proof Marketplace appeared first on Blue Moon Digital.
Read moreOct 19, 2021
As we enter holiday season, we wanted to make sure you are in the know of everything SEO because there have been quite a few changes this year with Google and other large tech giants such as Shopify staking claim in the search game. Google’s New Search Redesign Google is now switching over to use… The post The Next Wave of SEO appeared first on Blue Moon Digital.
Read moreSep 23, 2021
Last year during holiday, we saw traffic became slightly higher in December compared to November and our findings have shown that only a handful of days in November actually yield more revenue than any day in December. There are several key days coming up that you should focus on for holiday success. The Saturday and… The post Holiday 2021 Affiliate Readiness appeared first on Blue Moon Digital.
Read moreSep 16, 2021
“Gimme a break…Gimme a break…” “Five dollar…Five dollar…Five dollar footlong” “Ch-ch-ch-chia!” Many of us can still recall these classic jingles at any given moment, as if they’ve lived rent-free in our minds for decades. There’s a reason for that—these tunes were engineered to be memorable. The Jingle: A Formula to Catfish Your Audience The Jingle… The post Music As A Marketing Vehicle: How TikTok Is Reinventing The Jingle appeared first on Blue Moon Digital.
Read moreJul 13, 2021
On June 7th, 2021, Apple announced new privacy tools for Apple Mail and Safari as part of the rollout of iOS 15, which is being released this fall between September and November. Named “Mail Privacy Protection,” this update will automatically opt-in users but also provide a prompt to opt-out of the privacy changes. It will… The post How to Prepare Your Email Marketing Strategy for Apple iOS 15 appeared first on Blue Moon Digital.
Read moreJul 1, 2021
BrightEdge is the industry’s first and only SEO solution that gives marketers real-time research, recommendations, and rankings all in a unified platform. And our partners at BrightEdge recently released thought leadership we felt was beneficial to highlight. SEO vs SEM: Combining the Two to Maximize SERP Real Estate In a recent post, BrightEdge discusses the benefits of using SEO and SEM together. SEM is… The post SEO Optimization Strategies from BrightEdge appeared first on Blue Moon Digital.
Read moreJun 17, 2021
We are excited to share that Blue Moon Digital will be closed this Friday, June 18th, 2021 in honor of Juneteenth. When BMDi first recognized the holiday last year, our CEO Cindy Brown said “We are doing this to celebrate a significant turning point in American History, to honor Black Lives, and to forever recognize… The post Recognizing Juneteenth appeared first on Blue Moon Digital.
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