Buster Creative • Healthcare Advertising Agency on Blog

Buster Creative • Healthcare Advertising Agency on Blog

Jun 11, 2020

Making the environment just a tiny bit better

For the last 60 years, the creek that runs through our property on Martin Luther King Jr. Drive in North Chicago was used as an industrial dumping ground. Every imaginable kind of trash was disposed in the creek: tires, shopping carts, tarps, beer bottles (millions of them), plastic detritus from bottles, styrofoam and even lawn […] The post Making the environment just a tiny bit better appeared first on Buster Creative Healthcare Advertising Agency.

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Jun 10, 2020

Buster Creative Loves North Chicago

Some Buster Creative Fun Facts Buster Creative has been headquartered in North Chicago for 15 years! It is the birthplace of Grammy winner Chaka Khan. Learn more about this amazing artist! https://www.wealthypersons.com/chaka-khan-net-worth-2020-2021/#forward https://www.youtube.com/watch?v=oqpy-3Qv1eM Jelly Belly jelly beans, made famous by Ronald Reagan, are manufactured less than 500 ft. from our door. To help promote the […] The post Buster Creative Loves North Chicago appeared first on Buster Creative Healthcare Advertising Agency.

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Feb 4, 2020

Can the name of a drug affect consumer perception? FDA wants to know!

“The Food and Drug Administration (FDA or Agency) is announcing an opportunity for public comment on the proposed collection of certain information by the Agency. Under the Paperwork Reduction Act of 1995 (PRA), Federal Agencies are required to publish notice in the Federal Register concerning each proposed collection of information and to allow 60 days for public […] The post Can the name of a drug affect consumer perception? FDA wants to know! appeared first on Buster Creative Healthcare Advertising Agency.

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Dec 17, 2019

You’re on the NICE list!

The post You’re on the NICE list! appeared first on Buster Creative Healthcare Advertising Agency.

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Oct 30, 2019

The Caduceus of Hermes versus The Staff of Asclepius

The casual observer would probably not even notice that these are two distinct symbols. The Caduceus, the two-serpent staff associated with Hermes, the Greek mythological character, is often incorrectly associated with medicine and healing. They should be using the Staff of Asclepius. Here is a quick primer but you can read more on Maicar and on this page. The Caduceus […] The post The Caduceus of Hermes versus The Staff of Asclepius appeared first on Buster Creative Healthcare Advertising Agency.

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Oct 27, 2019

Pumpkin Spice. The Marketing Strategy That Keeps on Growing.

For generations, every fall season our grandmothers have been making their pumpkin flavor pies. But in 2003 Starbucks decided to “spice things up” and created the famous Pumpkin Spice Latte (PSL). Now fall is also known as the Pumpkin Spice (PS) season. To a lot of people this mostly means that the renowned PSL is […] The post Pumpkin Spice. The Marketing Strategy That Keeps on Growing. appeared first on Buster Creative Healthcare Advertising Agency.

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Sep 17, 2019

All You Need to Know About FDA Medical Device Classifications

Learn about FDA Medical Device Classifications in 30 seconds! Ready? Set? Go! Class I Example: dental floss Class I devices are deemed to be low risk (they present minimal potential for harm to the user) and are therefore subject to the least regulatory controls. 47% of medical devices fall under this category and 95% […] The post All You Need to Know About FDA Medical Device Classifications appeared first on Buster Creative Healthcare Advertising Agency.

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Sep 17, 2019

How Healthcare Marketers Are Reaching Millennials

Healthcare marketers are finding new ways to reach the 83.7 million millennials in the U.S. They are taking advantage of the fact that millennials use multiple channels to get their news. Only a small part of this group has access to a primary-care practitioner. This is why they seek medical information via insurance companies, websites, […] The post How Healthcare Marketers Are Reaching Millennials appeared first on Buster Creative Healthcare Advertising Agency.

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Sep 17, 2019

25th Anniversary Flashback! GRAINGER

Client: W.W. Grainger Strategy: Build awareness and convey expertise in specific product categories through direct response, in-branch and field representative support Deliverables: Direct mail, brochure, flyers in-store display materials and catalogs Results: Successfully contributed to overall marketing and diversity goals The post 25th Anniversary Flashback! GRAINGER appeared first on Buster Creative Healthcare Advertising Agency.

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Sep 17, 2019

25th Anniversary Flashback: Marvel Licensed Product Design

Client: Giftco Strategy: Develop branded gift items for fundraising sales program based on Marvel brand guidelines Deliverables: Clock, bobble head, gift tin Results: Launched successful campaign of branded line extensions The post 25th Anniversary Flashback: Marvel Licensed Product Design appeared first on Buster Creative Healthcare Advertising Agency.

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