Eastmont Digital on Blog

Eastmont Digital on Blog

Jan 11, 2019

Ecommerce marketing is the practice of driving top-of-funnel traffic to convert into sales and customers. And there are hundreds of ways to go about it. From focusing on organic traffic and SEO to using Facebook or Google ads to drive targeted traffic, you can mix and match paid strategies with non-paid strategies all in an … Read More ❭ The post Ecommerce Marketing 101: Personas, Traffic Drivers, Advertising Channels & More appeared first on Eastmont Digital.

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Aug 8, 2018

Since the start of the internet boom in the ’90s, the eCommerce industry has managed to avoid charging a sales tax. Attempting to regulate a state-by-state sales tax on something as vast and abstract as the internet seemed like a difficult task for an industry that wasn’t making much of an impact yet. Fast forward … Read More ❭ The post Top Three Takeaways for eCommerce Store Owners Regarding the Recent Sales Tax Ruling appeared first on Eastmont Digital.

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Aug 6, 2018

After 10 years of working with brands to help increase value and grow online sales, our team has pooled that knowledge and experience into a new program designed to help brands expedite that process. Introducing, the eCommerce Growth Accelerator: a program that helps small to mid-sized brands rapidly accelerate online sales growth by identifying the biggest … Read More ❭ The post Introducing the eCommerce Growth Accelerator appeared first on Eastmont Digital.

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Jun 26, 2018

If you look at the macro picture of commerce, eCommerce exists to take the burden off of traditional retail and lets technology do the heavy lifting. Having a solid eCommerce site is a great start, but there are many ways to automate across marketing, customer service, product and operations that growth-focused eCommerce retailers should absolutely … Read More ❭ The post eCommerce Automation: 7 Strategies To Generate More Revenue And Improve UX (with less work…) appeared first on Eastmont Digital.

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Jun 20, 2018

We’re thrilled to announce our new partnership with BigCommerce! Over the last few years, BigCommerce has made a major investment in its solutions and capabilities, and we’re excited to jump on board as a Certified Partner agency to design and build beautiful eCommerce experiences on their platform.     As a Certified Partner, our agency … Read More ❭ The post Eastmont Digital is a Certified BigCommerce Partner appeared first on Eastmont Digital.

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Apr 26, 2018

In the nine years since opening, Eastmont has grown in capability, focus and size. With our humble roots as a couple glorified freelancers, we’re now a passionate team of designers, strategists, marketers and developers, who are making a big difference for local and national brands. Our natural progression over those nine years has lead us … Read More ❭ The post The Group Goes Digital appeared first on Eastmont Digital.

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Nov 15, 2017

Ecommerce retailers spend a significant amount of time, effort, energy (and margin) planning and executing marketing campaigns around Black Friday and Cyber Monday, and with good reason. Shoppers come out of Thanksgiving ready to spend, anticipating the year’s best bargains, promotions and deals to kickoff the holiday season. While a well-crafted BF/CM plan is a … Read More ❭ The post Beyond Black Friday: Carrying Digital Momentum Through the Holidays and Into the New Year appeared first on Eastmont Digital.

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Nov 8, 2017

Ask most agencies to describe the quality of their relationship with a client on day 1 and day 500 and you will likely get two very different answers. Day 1 is likely filled with magic, excitement, big ideas and buzz. “We’re getting started! Everything is going to be great!” Day 500 is often less great… maybe the relationship … Read More ❭ The post Strategy and The Longterm Agency-Client Relationship appeared first on Eastmont Digital.

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Jun 26, 2017

Does your eCommerce website feature customer testimonials? If not, you’re missing out on a big opportunity to drive more conversions and sales to your online store. Customer testimonials are particularly important for online retailers. Online shoppers don’t get the opportunity to physically hold your products or get advice from an in-person sales associate. As a … Read More ❭ The post 7 Reasons Why Customer Testimonials Will Boost Your Sales Numbers appeared first on Eastmont Digital.

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Jun 1, 2017

It’s always exciting to get started on a new project, especially when it comes with a challenge. The obstacle: how do you help a new, Atlanta-based accelerator stand out from the hundreds of seemingly similar programs around the world? Our solution: simplicity. We developed the Engage Ventures website with an approachable UX flow to allow … Read More ❭ The post Project Launch: Engage Ventures appeared first on Eastmont Digital.

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