Enthuse Marketing Group, LLC on Blog

Enthuse Marketing Group, LLC on Blog

Nov 30, 2020

An Interview with Renowned Cannabis Entrepreneur, Franny Tacy

Listen as renowned cannabis entrepreneur, Franny Tacy, discusses passion, living with purpose, entrepreneurship, and the magic of hemp. The post An Interview with Renowned Cannabis Entrepreneur, Franny Tacy appeared first on Enthuse Marketing.

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Oct 15, 2020

Under the Influence: Cannabis and Social Proof Marketing

With the industry shut out of traditional social media advertising, online marketing for cannabis brands tends to be split three ways: Ads on independent sites, like Leafly, or Weedmaps, or advertorials on blogs or news outlets. Organic content and local search optimization strategies Social proof and influencer marketing Because building trust is so key in […] The post Under the Influence: Cannabis and Social Proof Marketing appeared first on Enthuse Marketing.

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Sep 30, 2020

16 Ways Your Agency Can Learn More About New Clients’ Audiences Featuring Kim Lawton

The post 16 Ways Your Agency Can Learn More About New Clients’ Audiences Featuring Kim Lawton appeared first on Enthuse Marketing.

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Sep 22, 2020

Seven Business Leaders Share Their Self-Care Secrets—Kim Lawton Features

The post Seven Business Leaders Share Their Self-Care Secrets—Kim Lawton Features appeared first on Enthuse Marketing.

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Aug 10, 2020

20 Ideas for COVID-Friendly Cannabis Customer Experiences

The cannabis space has retained and expanded consumer enthusiasm throughout COVID-19. Despite its growing dominance over the illicit market, and states’ desperation for tax income buoying the fight for legalization, it is still heavily regulated in terms of marketing and advertising. With that in mind, how can we: capitalize on market growth, take into account […] The post 20 Ideas for COVID-Friendly Cannabis Customer Experiences appeared first on Enthuse Marketing.

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Jun 24, 2020

Tips for Successful Educational Content Marketing in Cannabis

Every piece of content we create should deepen our customer’s trust in us. Especially in the cannabis space.  Educational content marketing has the dual benefit of placing us as experts in the market and also lifting the fog on a sometimes maligned product.  We know, though, that it also takes time and investment to make […] The post Tips for Successful Educational Content Marketing in Cannabis appeared first on Enthuse Marketing.

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May 11, 2020

Diageo’s Whiskey Brands Tap Into Their Past for Campaigns Supporting Bartenders

The post Diageo’s Whiskey Brands Tap Into Their Past for Campaigns Supporting Bartenders appeared first on Enthuse Marketing.

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May 1, 2020

Boosting Income at Your Bar or Restaurant

Businesses in our industry are scrambling to find creative ways to bring in some supplementary income. We put together a few ideas that you might like to try alongside to-go cocktails and delivery services. They might not completely transform your business during this pandemic, but they could help keep the lights on for a month, […] The post Boosting Income at Your Bar or Restaurant appeared first on Enthuse Marketing.

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Apr 30, 2020

Preparing to Reopen a Bar or Restaurant

When social distancing guidelines relax, we expect that advice for bars and restaurants will likely be fractured and inconsistent across states and cities. How are you supposed to use this time to plan for the ‘new normal’ when there isn’t much agreement on what that could be? Hospitality experts weigh in on how they would […] The post Preparing to Reopen a Bar or Restaurant appeared first on Enthuse Marketing.

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Apr 29, 2020

Protecting Ourselves Against Stress

Our stress reactions evolved to help our bodies prepare for immediate danger. However, the stresses we have in our modern lives tend to exist at a more low-level but continuous state of arousal as we manage the pressures of everyday life, like budgeting, managing deadlines or home life, or getting in the thick of politics, […] The post Protecting Ourselves Against Stress appeared first on Enthuse Marketing.

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