Afghanistan

Angola

Albania

United Arab Emirates

Argentina

Armenia

French Southern and Antarctic Lands

Australia

Austria

Azerbaijan

Burundi

Belgium

Benin

Burkina Faso

Bangladesh

Bulgaria

The Bahamas

Bosnia and Herzegovina

Belarus

Belize

Bolivia

Brazil

Brunei

Bhutan

Botswana

Central African Republic

Canada

Switzerland

Chile

China

Ivory Coast

Cameroon

Democratic Republic of the Congo

Republic of the Congo

Colombia

Costa Rica

Cuba

Northern Cyprus

Cyprus

Czech Republic

Germany

Djibouti

Denmark

Dominican Republic

Algeria

Ecuador

Egypt

Eritrea

Spain

Estonia

Ethiopia

Finland

Fiji

Falkland Islands

France

Gabon

Georgia

Ghana

Guinea

Gambia

Guinea Bissau

Equatorial Guinea

Greece

Greenland

Guatemala

Guyana

Honduras

Croatia

Haiti

Hungary

Indonesia

India

Ireland

Iran

Iraq

Iceland

Israel

Italy

Jamaica

Jordan

Japan

Kazakhstan

Kenya

Kyrgyzstan

Cambodia

Kosovo

Kuwait

Laos

Lebanon

Liberia

Libya

Sri Lanka

Lesotho

Lithuania

Luxembourg

Latvia

Morocco

Moldova

Madagascar

How GPT-3 Impact SEO and Content Marketing?

Fractl's own @kristintynski weighs in on the transformational copywriting potential of the new, human-like technology. 

https://t.co/SxbN3FqZDa

@semrush
#contentmarketing #ai #gpt3 #seo

Fractl

RT @PRisUs: "PPC Stays Steady, While SEO and Digital PR Are on the Rise" 

2021 Data-Backed Digital Marketing Predictions 
https://t.co/Zna…

RT @kristintynski: A new post I wrote for @semrush GPT-3: How Will This Impact SEO and Content Marketing? by @kristintynski https://t.co/7Y…

We knew making predictions for 2021 would be impossible.

So we turned to the data.

In partnership with @semrush, we looked at search data/site traffic data to see what #digitalmarketing services have been gaining traction.

https://t.co/HRsh0as0Kb

When's the last time you checked to see if your audience personas were up-to-date?

In this week's podcast episode, @rizoh explains the importance of accurate #marketing personas and how they can improve your #contentmarketing ROI.

Subscribe here: https://t.co/8uzlZJq3i1

Twitter

Fractl on Twitter

It’s a reasonable question: “Is your strategy worth the cost?” And you know what you want to answer: via GIPHY But as we know, it’s not that easy. Taylor Jones, VP of Marketing at Soft-Tex, shares a ton of insight on how to improve your chances of getting buy-in for content and SEO initiatives and [...]
<a class="btn btn-secondary understrap-read-more-link" href="https://www.frac.tl/overcoming-content-budget-pushback/">Read More...</a>
The post <a rel="nofollow" href="https://www.frac.tl/overcoming-content-budget-pushback/">Overcoming Content Budget Pushback by Addressing ROI</a> appeared first on <a rel="nofollow" href="https://www.frac.tl">Fractl</a>.

Overcoming Content Budget Pushback by Addressing ROI

&#8220;Martech&#8221; can sound, well, technical. via GIPHY But Moni Oloyede, Senior Marketing Operations Manager at Fidelis Cybersecurity, explains that content is the lifeblood of marketing automation, and there are countless ways you can use marketing automation to improve the ROI of your content and measure its impact. In this episode, you&#8217;ll learn: Why marketing automation can be [...]
<a class="btn btn-secondary understrap-read-more-link" href="https://www.frac.tl/marketing-automation-101/">Read More...</a>
The post <a rel="nofollow" href="https://www.frac.tl/marketing-automation-101/">Marketing Automation 101 (And How It Boosts Content ROI)</a> appeared first on <a rel="nofollow" href="https://www.frac.tl">Fractl</a>.

Marketing Automation 101 (And How It Boosts Content ROI)

Should you pitch right now? Who should you pitch? And what should you pitch them?  via GIPHY These are tough questions to begin with, let alone during a pandemic. Dmitry Dragilev, founder of JustReachOut.io, discusses the pitching behavior he’s seen on the platform and suggests what would work for other people doing their own DIY [...]
<a class="btn btn-secondary understrap-read-more-link" href="https://www.frac.tl/digital-pr-tips-time-covid-19/">Read More...</a>
The post <a rel="nofollow" href="https://www.frac.tl/digital-pr-tips-time-covid-19/">Digital PR Tips in the Time of COVID-19</a> appeared first on <a rel="nofollow" href="https://www.frac.tl">Fractl</a>.

Digital PR Tips in the Time of COVID-19

When you’re trying to sell a product or service, there’s storytelling occurring there (or at least there should be). via GIPHY But how do you know your stories are working and truly reaching your audience? Chris Brogan, creator of StoryLeader™, talks about the biggest issues and opportunities in leadership and brand storytelling. In this episode, [...]
<a class="btn btn-secondary understrap-read-more-link" href="https://www.frac.tl/brand-storytelling-working/">Read More...</a>
The post <a rel="nofollow" href="https://www.frac.tl/brand-storytelling-working/">Is Your Brand Storytelling Working?</a> appeared first on <a rel="nofollow" href="https://www.frac.tl">Fractl</a>.

Is Your Brand Storytelling Working?

When you need approval for something that involves a lot of department, you may need to find a way to break through the siloed structure. via GIPHY Laurel Miltner, director of digital strategy at Orbit Media, explains how she navigated these barriers and got the content buy-in she was looking for. In this episode, you’ll [...]
<a class="btn btn-secondary understrap-read-more-link" href="https://www.frac.tl/overcoming-silos-get-content-approval/">Read More...</a>
The post <a rel="nofollow" href="https://www.frac.tl/overcoming-silos-get-content-approval/">Overcoming Silos to Get Content Approval</a> appeared first on <a rel="nofollow" href="https://www.frac.tl">Fractl</a>.

Overcoming Silos to Get Content Approval

We know, especially in the realm of SEO, that technical skills matter. But behavioral skills can be just as important, if not more important. via GIPHY Matthew Howells-Barby, director of acquisition at HubSpot, talks about his experience getting buy-in for ideas in a large company and what he’s learned about how behavioral skills can increase [...]
<a class="btn btn-secondary understrap-read-more-link" href="https://www.frac.tl/successfully-selling-content-ideas-large-organizations/">Read More...</a>
The post <a rel="nofollow" href="https://www.frac.tl/successfully-selling-content-ideas-large-organizations/">Successfully Selling Content Ideas In Large Organizations</a> appeared first on <a rel="nofollow" href="https://www.frac.tl">Fractl</a>.

Successfully Selling Content Ideas In Large Organizations

We hear a lot about general strategy and philosophy behind content — and these insights can be so helpful. via GIPHY But wouldn’t it be nice to hear a specific example of how someone built an on-site content strategy with measurable results? Nell Lanman, head of marketing at SquareFoot, explains how she got buy-in for [...]
<a class="btn btn-secondary understrap-read-more-link" href="https://www.frac.tl/how-to-set-up-a-content-strategy-tied-to-revenue/">Read More...</a>
The post <a rel="nofollow" href="https://www.frac.tl/how-to-set-up-a-content-strategy-tied-to-revenue/">How to Set Up a Content Strategy Tied to Revenue</a> appeared first on <a rel="nofollow" href="https://www.frac.tl">Fractl</a>.

How to Set Up a Content Strategy Tied to Revenue

Quarantining in the time of COVID-19 has meant everyone has needed to adapt to the virtual life. via GIPHY As marketers, we&#8217;re ahead of the curve there, but still there are many of us who haven&#8217;t dabbled in all matters of virtual marketing, including virtual events. Marketing consultant Dennis Shiao not only covers the basics of [...]
<a class="btn btn-secondary understrap-read-more-link" href="https://www.frac.tl/how-to-make-the-most-of-your-virtual-events/">Read More...</a>
The post <a rel="nofollow" href="https://www.frac.tl/how-to-make-the-most-of-your-virtual-events/">How to Make the Most Of Your Virtual Events</a> appeared first on <a rel="nofollow" href="https://www.frac.tl">Fractl</a>.

How to Make the Most Of Your Virtual Events

Some of the most effective marketing strategies are sometimes the hardest to get buy-in for. Why? Because they aren’t always intuitively tied to money, which is often (and understandably) leadership’s priority. via GIPHY Gaetano DiNardi, former VP of Marketing at Sales Hacker and current head of demand generation at cloud communications company Nextiva, talks about how he [...]
<a class="btn btn-secondary understrap-read-more-link" href="https://www.frac.tl/track-tough-measure-tactics/">Read More...</a>
The post <a rel="nofollow" href="https://www.frac.tl/track-tough-measure-tactics/">How to Track Tough-To-Measure Marketing Tactics</a> appeared first on <a rel="nofollow" href="https://www.frac.tl">Fractl</a>.

How to Track Tough-To-Measure Marketing Tactics

Think about how you’d describe your job to a colleague. Now think about how you’d describe it to someone who has no idea what digital marketing is. via GIPHY The core information is the same, but the delivery needs to be different. And this matters constantly when it comes to getting buy-in from different people [...]
<a class="btn btn-secondary understrap-read-more-link" href="https://www.frac.tl/the-nuances-of-effective-messaging/">Read More...</a>
The post <a rel="nofollow" href="https://www.frac.tl/the-nuances-of-effective-messaging/">The Nuances of Effective Messaging</a> appeared first on <a rel="nofollow" href="https://www.frac.tl">Fractl</a>.