iQuanti, Inc. on Blog

iQuanti, Inc. on Blog

Oct 22, 2020

Jerry Canning Joins iQuanti as Advisor

#TeamiQuanti proudly welcomes Jerry Canning, who will be helping further strengthen iQuanti's vertical specialization in banking and financial services. Jerry Canning, who formerly worked with Google & Facebook, leading.... The post Jerry Canning Joins iQuanti as Advisor appeared first on iQuanti Digital Marketing Agency.

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Sep 10, 2020

Business Insider: Performance Marketing – Where is it Headed?

iQuanti’s Aditya Saxena writes in Business Insider India about how performance marketing is becoming more and more relevant and valuable with the current COVID-19 pandemic, and what lies ahead for marketers as… The post Business Insider: Performance Marketing – Where is it Headed? appeared first on iQuanti Digital Marketing Agency.

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Sep 5, 2020

Banking on Digital Growth: Why You Need to Double Down on Content Now

iQuanti’s Michael Bertini talks about how content is still king and why financial brands need to double down on content in the post-COVID-19 times and get as much content as possible…. The post Banking on Digital Growth: Why You Need to Double Down on Content Now appeared first on iQuanti Digital Marketing Agency.

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Sep 1, 2020

Financial Express: The Power of Precision Targeting for Start-ups and MSMEs

iQuanti’s Aditya Saxena writes in Financial Express Online about how precision targeting can help young companies acquire customers at a significantly lower cost per acquisition and… The post Financial Express: The Power of Precision Targeting for Start-ups and MSMEs appeared first on iQuanti Digital Marketing Agency.

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Aug 15, 2020

Google’s Q2 2020 Earnings Analysis: Performance Marketing Trends in Times of COVID-19

iQuanti's Sreekant Lanka shares a performance marketer's perspective of Google's Q2 2020 results - the emerging advertising trends, new products/features, and a take on how the COVID-19 crisis has impacted the advertising business... The post Google’s Q2 2020 Earnings Analysis: Performance Marketing Trends in Times of COVID-19 appeared first on iQuanti Digital Marketing Agency.

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Jul 22, 2020

Responding to COVID-19: Evolving Deposits Search Trends

iQuanti experts delve into the latest evolving search trends in the Deposits space in the US market over the past 6-8 weeks and bank marketers need to know about how this may impact their business. The post Responding to COVID-19: Evolving Deposits Search Trends appeared first on iQuanti Digital Marketing Agency.

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Jun 30, 2020

5 Ways to Leverage Social Media Marketing in the Age of COVID-19

iQuanti’s in-house social guru, Byron J. Todman shares thoughts on how the pandemic and economic crisis calls for brands to develop sensitive and efficient social media strategies to connect with their customers and build trust… The post 5 Ways to Leverage Social Media Marketing in the Age of COVID-19 appeared first on iQuanti Digital Marketing Agency.

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Jun 15, 2020

Responding to COVID-19: Shifting Lending Search Trends

iQuanti’s experts present insights into the evolving lending search trends in the US market over the past 6-8 weeks and how banking and financial services marketers need to know about how this may… The post Responding to COVID-19: Shifting Lending Search Trends appeared first on iQuanti Digital Marketing Agency.

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Jun 4, 2020

The Financial Brand: COVID Lessons – As America Reopens, Banking Needs to Rethink SEO

iQuanti's Michael Bertini talks in The Financial Brand about how banks and financial services enterprises should shift SEO tactics in response to the impact of COVID-19 on user behaviors & needs to stay... The post The Financial Brand: COVID Lessons – As America Reopens, Banking Needs to Rethink SEO appeared first on iQuanti Digital Marketing Agency.

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Jun 2, 2020

MoneyControl: Rise of Digital-Only Financial Products and its Implications for Marketers

iQuanti’s Aditya Saxena talks about how the strength of available real-time data becomes a great enabler in driving value for both customers and marketers via digital-only financial products and platforms. The post MoneyControl: Rise of Digital-Only Financial Products and its Implications for Marketers appeared first on iQuanti Digital Marketing Agency.

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