#PR planning POV: It's good to have a long-term set of strategies, but a short-term approach to campaigns, to stay in lock step with cultural trends and behaviors and the tactics that are delivering the most impact. https://t.co/2RM6vV27I1

If an #IPO is on your horizon for 2023 (or even 2024), here's why and how to start building your market positioning through #PR and #Communications ASAP 💹https://t.co/8JdbuLwOC

As we're deep into 2023 #PR planning, here's why we're leaning into a new model where a long-termer vision is supported by shorter-term tactical sprints https://t.co/g4D6dBWUdz

RT @RevaSeth: Layoff communications are some of the most difficult to do. As Meta, Twitter, Salesforce, Stripe + Zendesk all announce RIFs,…

#Healthcare is having a "moment," driven by megatrends like the pandemic + rise in mental health awareness. Companies in the space need to take this once-in-a-generation opportunity to shape impactful, contemporary narratives. https://t.co/og0BviKiby #PR #healthcaremarketing