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SOCIAL MEDIA MARKETING
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Oct 3, 2022
Motion Design Trends Of 2022 More than just an execution, motion design & animation informs so much of what we do at Traffic. In fact, our content and social media teams are endlessly planning and imagining new ways for our brands to be experienced to not just keep them innovative and fresh, but to prevent […] The post FEELING THE MOTION appeared first on Traffic.
Read moreJan 28, 2021
Goodbye 2020! The global pandemic has had an impact on every business. However, many businesses have been successful in turning to digital marketing to keep their businesses not only afloat, but still profitable. 2020 saw digital transformation in the enforced switch to digital ways of working, which had an impact on culture and process as […] The post 6 Digital Marketing Trends For 2021 appeared first on Traffic.
Read moreFeb 18, 2020
Traffic is excited to share a guest article by our awesome clients, Paula Drayton and Tony Carew from Liberated Leaders. Paula and Tony are revered facilitators, Master Trainers and Master Coaches with expertise in communication and behaviour change. They are naturally strategic and love working with leaders as they grapple with complexity in fast-moving environments. […] The post 3 Way Leaders Can Drive Brand appeared first on Traffic.
Read moreNov 20, 2019
Understanding The Misunderstood Generation Over the last few years, advertisers have spent a considerable amount of time rushing to woo millennial consumers, leaving their older counterparts feeling overlooked, misunderstood or alienated. In fact, according to a recent study conducted by Hitachi Consulting, “almost three-quarters (74%) of brands are increasingly focusing their services on 19-38-year-olds, in a […] The post Boom Babies appeared first on Traffic.
Read moreAug 20, 2019
How Instagram’s Decision To Remove Like’s In Australia Will Effect Influencers and Brands In an effort to make Instagram a less pressurised environment, the platform has now begun to experiment with hiding like counts on posts, in addition to making follower counts less prominent on profiles in Australia. It’s a logical step following Instagram’s recent […] The post Like It Or Not! appeared first on Traffic.
Read moreAug 16, 2019
Rebranding is no mean feat. It requires thorough examination and development of your brand strategy. More challenging, is translating this into optimum change within the spectrum of change. Rational objectives will no doubt be to speak to given and developing target audiences ahead of the competition. However, the real challenge is with the existing stakeholders. […] The post Is It Time For A Rebrand? appeared first on Traffic.
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