Web Marketing Workshop Pty Ltd Blog

Web Marketing Workshop Pty Ltd Blog

Jan 14, 2021

Responsive Search Ads Asset Report in Google Ads

Responsive search ads (RSAs) adapt to show more text and more relevant messages to customers. When creating an RSA multiple headlines and descriptions can be… The post Responsive Search Ads Asset Report in Google Ads appeared first on Web Marketing Workshop Pty Ltd.

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Jan 7, 2021

Page Experience Signals in Google Search

Google’s page experience signals measure how users perceive the experience of interacting with a web page and contribute to its ongoing work to ensure people… The post Page Experience Signals in Google Search appeared first on Web Marketing Workshop Pty Ltd.

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Dec 21, 2020

Google Analytics 4 Events Compared to Universal Analytics

Continuing the series of articles about the new version of Google Analytics – known as Google Analytics 4 or GA4 – we look at the… The post Google Analytics 4 Events Compared to Universal Analytics appeared first on Web Marketing Workshop Pty Ltd.

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Dec 14, 2020

New & Improved Crawl Stats in Google Search Console

Google recently introduced new and improved crawl stats for websites in the Search Console tool, to help site owners better understand how Googlebot crawls their… The post New & Improved Crawl Stats in Google Search Console appeared first on Web Marketing Workshop Pty Ltd.

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Dec 7, 2020

Google Ads Changes Location Reporting

Google has recently “simplified” the location reports in the Google Ads UI by consolidating Locations reporting into one report. The old Geographic and User location… The post Google Ads Changes Location Reporting appeared first on Web Marketing Workshop Pty Ltd.

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Nov 24, 2020

Activating Data Tracking in the New Google Analytics 4

Following on from last month’s announcement of the new Google Analytics 4 tracking and reporting system, we are continuing this theme with a series of… The post Activating Data Tracking in the New Google Analytics 4 appeared first on Web Marketing Workshop Pty Ltd.

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Nov 14, 2020

Updates to Report Editor in Google Ads

There have been several updates released recently to the Google Ads Report Editor which will feel more similar to Data Studio, making it easier to… The post Updates to Report Editor in Google Ads appeared first on Web Marketing Workshop Pty Ltd.

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Nov 7, 2020

Using Auction Insights in Google Ads for Competitor Analysis

The Auction Insights sections in Google Ads offers a wealth of information about where competitors are bidding against your business. This is important information as… The post Using Auction Insights in Google Ads for Competitor Analysis appeared first on Web Marketing Workshop Pty Ltd.

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Oct 27, 2020

The New Google Analytics 4

In a significant announcement this month, Google has introduced a new, revised version of Google Analytics, called Google Analytics 4 (GA4). This uses the same… The post The New Google Analytics 4 appeared first on Web Marketing Workshop Pty Ltd.

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Oct 11, 2020

Google to Start Indexing HTTP/2 Sites

Google has recently announced that its Googlebot ‘spider’ (which indexes web pages) will start crawling some sites over the new HTTP/2 protocol from November 2020.… The post Google to Start Indexing HTTP/2 Sites appeared first on Web Marketing Workshop Pty Ltd.

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