How to Design a Sign for Your Business Like a Pro
A sign is one of the initial things people see when they drive up to your business. It’s a representation of what you do and who you are. So, your sign must be professional-looking. We’re going to talk about some tips for designing a sign like a pro so that you can represent yourself in the best possible way!
Designing a great business sign doesn’t have to be hard if you follow these simple steps:
Sign Placement
Consider where your signage will go on the property before deciding what size or shape it should be. If working with a larger space, a more prominent sign is going to be necessary. If you are working with a smaller space, consider using multiple signs of varying sizes and shapes to convey your audience’s right message.
If renting your space, you might consider talking with the property management company or local zoning committees to ensure that more prominent signs are approved first. By doing so, you can help to avoid complications or misunderstandings if there are any size restrictions in place.
Sign Colors
Think carefully about the colors for your sign. Most of the time, it is best to use a one-tone color scheme for your sign. By doing so, you avoid confusion and make your message clear. Also, consider using dark colors on the top half of the poster and light colors for clarity and readability.
Font Selection
It would be best to think about what message you want to convey with your sign before selecting a font. For example, popular fonts for business signs are sans serif and bold fonts such as Arial or Impact because they’re easy to read at a distance and recognized by people driving past in cars.
The font you select will speak volumes about your brand, so picking one that resonates with the tone of your brand is always a best practice.
Your Messaging
An essential part of the process is to consider what your sign should say. Your sign can include anything from your logo, business tagline, contact number and hours, an address or directions, or even information about when you’re open for business.
When designing your company sign, please take into consideration how people will see it. Will they be driving past in cars or walking down the sidewalk? Your message should be clear and easy to read.
Professional Business Sign Design Services In Texas
If you don’t feel comfortable with designing your professional signs, the good news is that expert designers are available to help!
SWBP is a local sign company in the Irving, Texas, area, offering professional signage and printing services for over 30 years. Free consultations are available to get advice from an expert before making any decisions about their signage needs. Get in touch today with your questions!
