How to run multiple social channels like a pro

​Managing multiple social media accounts - and understanding WHERE you should be to reach your ideal audience - is a real challenge, particularly for early career marketers who are being pulled in every direction by clueless C-suites and senior management. 

In this session you’ll learn:

• ​How to craft perfect social media content for every platform

• ​How and why you should be adapting content for each platform

• ​How to identify the right channels for you, using audience intelligence

• ​How to use audience intelligence to inform social media targeting 

• ​How to use audience data to effectively run a campaign reaching new audiences [Case Study]