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Artisan Council is a boutique digital marketing agency and content production house empowering progressive brands in the constantly evolving social and digital landscape.

Social Commerce & Entertainment 🎬

belif Tiny Hands, Total Hydration. TikTok Launch Campaign

Tiny hands, BIG results.

716K

hashtag views

61,141

engagements

2.2M

overall views (Instagram + TikTok)

View Case Study

NYX Professional Makeup Social Media Strategy

Community first, entertaining, and market leading social media and content strategy.

25%

growth rate

200

million views

5

million engagements

250

million impressions

View Case Study

Eyebuydirect Pride Campaign

A partnership to promote and celebrate the LGBTQ+ community.

8.1M

overall video views

2.0M

total engagments

SOLD OUT

LMT EDT Product

View Case Study

bubly Bellini Bliss

A new flavor launch to influence bliss.

4

influencers

2+

million impressions

597K

tiktok views

View Case Study

Jackie Aina x belif Live Shopping Event

A live-shopping event that was the first of its kind.

177%

higher CTR vs. standard influencer youtube videos

72,383

live views

📈💰

lift in social commerce

🤑

high conversion rate

View Case Study

Eyebuydirect Taps Creators for Bespoke Comedy TikTok Series

We like to see a brand incorporating comedy into their social strategy.

9

campaign posts

1,840,800

total views

18,947

total engagements

View Case Study

The Face Shop Drives Sales for Prime Day

A social strategy to increase purchasing power during Prime Day.

11

influencers activated

319,211

total views

18,455

total engagements

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Accelerate Growth (But Make it Fun) 🚀

THINX Influencer Program

Breaking taboos one revenue-driving influencer strategy at a time.

5X

ROI on agency + influencer fees

23M

influencer post reach

2M

influencer post engagements

400%

influencer database growth

View Case Study

belif TikTok Follower Growth Campaign

Grow Your TikTok Audience: The importance of boosted campaigns on TikTok.

13000%

above projected results

2000%

increase in followers gained in one month

$0.22

average CPF

+150K

over 150,000 followers gained

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Eyebuydirect Social Media Channel Growth

Through relatable memes, trending pop culture moments, and incorporating popular celebrities into storytelling, Eyebuydirect’s content was sliding into DMs and making new friends (followers).

69%

instagram growth rate

10%

competitor instagram growth rate

107%

facebook growth rate

2%

competitor facebook growth rate

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belif Multi-Channel Paid Media Campaign

8

platform campaign

73%

lift in digital sales YoY

239M

impressions

View Case Study

LIFEWTR More to Life Retail Program

TikTok Activation to support the LIFEWTR More to Life Retail Program.

7

total partners

127,000

engagements

3.8M

views

View Case Study

Content that Converts 🤑

Kiehl’s: Short-Form Video Strategy, Content Creation and Execution

Bringing 150 years of heritage into the digital age.

👀📱

millions of views

🤳💡

hundreds of thousands engaged

🌎🪄

content for over 35 markets globally

📊📈

viral content across markets

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The Launch of The Face Shop US to Social Media

Reintroducing The Face Shop to the US Market.

7.3M

total views

90.1k

total followers

227.3k

total engagements

View Case Study

VDL Content Creation

A makeup brand created “for the dreamers by the dreamers”, VDL is a K-beauty import that celebrates the ideas and artistry that makeup can offer.

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Erno Laszlo Content First Strategy

Modernizing a robust, iconic heritage.

View Case Study

Instagram Reels Content Strategy

Through giveaways, memes, UGC and influencer content, Artisan Council produced viral results for our clients’ video content.

182%

increase in video wiews with instagram reels

105%

increase in video engagement with instagram reels

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Kiehl’s Global TikTok Launch

From pilot program to successful global rollout.

18

pilot markets

2

months proven success

50+

global market rollout

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PepsiCo Starry Launch

Embrace chaos, avoid the conventional, for this PepsiCo Launch.

192,000

tiktok views

23,000

instagram engagements

View Case Study

NYX Professional Makeup Social Media Strategy

Community first, entertaining, and market leading social media and content strategy.

25%

growth rate

200

million views

5

million engagements

250

million impressions

View Case Study

belif K-Beauty Sampling Campaign

Often imitated, never duplicated - sample the quality of true K-Beauty.

~50,000

email addresses acquired

29X

acquisition ROI

20%

lift in digital sales

1

gold hermes creative award

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belif TikTok Follower Growth Campaign

Grow Your TikTok Audience: The importance of boosted campaigns on TikTok.

13000%

above projected results

2000%

increase in followers gained in one month

$0.22

average CPF

+150K

over 150,000 followers gained

View Case Study

essie: Content Optimization to Differentiate

Outside-the-box content innovation.

14

content creator partnerships

42

pieces of content

261.1k

total engagements

8.3M

total views

View Case Study

belif Multi-Channel Paid Media Campaign

8

platform campaign

73%

lift in digital sales YoY

239M

impressions

View Case Study

Brooks Brothers: Fall ‘22 Collection Launch

It’s the (TikTok) remix.

6

ads launched

🏆

performed well above industry standards

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Reimagining Laura Mercier’s Product Launch

A flawless social strategy for a new flawless foundation.

6

assets produced

6

ads launched

🏆

performed well above industry standards

View Case Study

Content Creators at Scale 📈

NYX Professional Makeup’s Powerhouse Content Creators

NYX Professional Makeup content creators get creative to boost views and bolster engagement.

31

content creators

189

pieces of content shared

24,182,247

total video views

940,614

total engagements

View Case Study

essie: Content Optimization to Differentiate

Outside-the-box content innovation.

14

content creator partnerships

42

pieces of content

261.1k

total engagements

8.3M

total views

View Case Study

Advertising Aveeno’s New Look

Same fan-favorite products, whole new look.

2

content creators sourced

4

ads launched

🏆

performed well above industry standards

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belif x Content Creators: Sephora’s Spring Savings Event 2023

Content Creators drive sales for Sephora’s Spring Savings Event.

22

content creators

430,000+

clicks

19,600,000+

total impressions

$0.42

average CPC

View Case Study

Mountain Dew Epically Refreshing

Tasked with creating next-level visual ASMR TikToks featuring Mountain Dew.

2

tiktok posts

7,700

likes

77,000

views

View Case Study

Real Techniques: TikTok Creative Exchange

Getting creative on TikTok to drive holiday sales.

2

content creators

7

ads launched

🏆

performed well above industry standards

View Case Study

Eyebuydirect Taps Creators for Bespoke Comedy TikTok Series

We like to see a brand incorporating comedy into their social strategy.

9

campaign posts

1,840,800

total views

18,947

total engagements

View Case Study

Community First Influencer Marketing 👯‍♀️

Eyebuydirect Pride Campaign

A partnership to promote and celebrate the LGBTQ+ community.

8.1M

overall video views

2.0M

total engagments

SOLD OUT

LMT EDT Product

View Case Study

bubly Bellini Bliss

A new flavor launch to influence bliss.

4

influencers

2+

million impressions

597K

tiktok views

View Case Study

PepsiCo Starry Launch

Embrace chaos, avoid the conventional, for this PepsiCo Launch.

192,000

tiktok views

23,000

instagram engagements

View Case Study

House of Creed Influencer Events

We invite you to share with us a celebration of luxury.

105

individual pieces of content

2.7 M

total reach of all the attendees

2.1 M

total reach of those who posted

$331K

total value of influencer reach and engagement

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LIFEWTR More to Life Retail Program

TikTok Activation to support the LIFEWTR More to Life Retail Program.

7

total partners

127,000

engagements

3.8M

views

View Case Study

Jackie Aina x belif Live Shopping Event

A live-shopping event that was the first of its kind.

177%

higher CTR vs. standard influencer youtube videos

72,383

live views

📈💰

lift in social commerce

🤑

high conversion rate

View Case Study

THINX Influencer Program

Breaking taboos one revenue-driving influencer strategy at a time.

5X

ROI on agency + influencer fees

23M

influencer post reach

2M

influencer post engagements

400%

influencer database growth

View Case Study

belif Tiny Hands, Total Hydration. TikTok Launch Campaign

Tiny hands, BIG results.

716K

hashtag views

61,141

engagements

2.2M

overall views (Instagram + TikTok)

View Case Study
All Case Studies
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@dermatologram showing exactly what @belifusa is all about. That ??? • #belifbff #belifinhydration #aquabomb #eyebomb #aquabombsleepingmask #koreanskincare #kbeauty ?❤️?

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Artisan Council Gives Back

With an expertise in the art of storytelling, we communicate your brand’s narrative in a disruptive, engaging fashion.

Our Services

Based in downtown New York City with satellite offices in Sydney, Los Angeles, and Miami, we provide dynamic services including social media marketing, content production, influencer and creator marketing, performance marketing and more to authentically connect with your target audience.

About Us