Code3

While Ashton Hall, Michael Montagna and Dakota J. Hersey, MBA are getting a sneak peek of what's coming at the TikTok Agency Summit, we're holding down the front at the office! While we can't share what we learned at the Summit (yet!), we can share six of our best tips for engaging your audience organically on the platform. Check it out - https://lnkd.in/e2qg4P5D #tiktok #tiktokagencysummit

ICYMI: Last week, we launched a new era for Code3. 🚀 We are so excited to finally launch our #brandrefresh and hit the publish button on our new site. We've changed our color palette, incorporated 3D graphics and focused on highlighting the unique stories of the business impact we have. 📊 You know you want to check it out - click below and let us know what you think! https://code3.com/

As it works to expand on its revenue opportunities, Snapchat’s launching a new “Advanced Partner Program” which will provide a new way for agencies to work with #Snapchat to both create and facilitate new ad solutions in order to improve results for their clients.

Another important #Tiktok update: The recent bill banning the app has passed in the Senate, and President Biden just signed the bill into a law. From here, we await TikTok’s response, and as shared previously, we suspect TikTok will sue on the grounds of First Amendment rights violations. Discussing contingency plans is critical for brands, however, as Code3 CEO Craig Atkinson shared with Reuters today, as long as TikTok's users remain engaged, advertisers are likely to stick with the platform. Read more on the ban and how it impacts advertisers below. #tiktok #tiktokban https://lnkd.in/gfKvtJeR

LinkedIn’s looking to make a bigger push on video content via expanded video ad options and a new, dedicated video feed. Take a look at the infographic below for more context for your #LinkedIn planning.

We love talking about CTV - it's a growing space with no slowing down, as our VP of Media, Yvonne Williams, shared recently with Digiday. Check out more of her thoughts ⬇ https://lnkd.in/ekUy4fwG

Hey. We’re Code3. 👋 We unlock the code for your brand’s growth.  Our power is at the intersection of Connections, Creative and Commerce - that’s what makes up our DNA. 🧬 We’re energized by your challenges and on a sprint to find unorthodox solutions. For maximum results. 📈 🔥 New Sizzle Reel 💻 New Website 😃 Same Coders Crushin' It

Important #TikTok divest-or-ban Bill update -- let's talk about it: Over the weekend, the House passed a second bill that now sits with the Senate. The bill essentially says that TikTok must be sold within a year (increased from 6 months proposed in a bill last month) to a buyer that satisfies the U.S. government. The sale would have to guarantee that ByteDance no longer has any control over TikTok or its algorithms that recommend content to users. If ByteDance cannot or refuses to sell TikTok, it would be unlawful for app stores and web hosting companies to distribute or update the app in the United States. The Justice Department could punish any company that works with TikTok or offers its app for download. However, a sale won't be simple.So what does this mean for your brand's TikTok strategy? Code3 Social Strategists are sharing their recommendations. Check it out -- https://lnkd.in/gMsseavA

#TikTok has published a new guide book on how to make best use of its “Promote” quick advertising option which enables you to amplify your content by giving it a paid boost to reach a broader audience.

Today, we launch a new era for Code3. 🚀 A year ago, we began to take stock of what it means to be a Coder, what it means to be a Code3 client, and how to best encapsulate the amazing work we do every day. We workshopped, we focus-grouped, we pressure tested for nearly all of 2023, and the result was clear – we are way more fun and awesome than our existing #branding and website showcased! A #brandrefresh was in order. We are saying goodbye to yellow, in favor of a more expansive and playful color palette. 💚 💙 ❤️ Our manifesto now showcases who we are at our core – confidently curious #digitalmarketers, who don’t shy away from solving challenges. Who are open to possibilities, and test our way to success. We’ve incorporated new 3D graphics, more original visuals and photography, and developed an abundance of new content that tells the stories of the business impact that we have. 📊 Our new website is a cornerstone of this refresh – aside from the technical hurdles we were experiencing, the old site didn’t do us justice, and wasn’t structured for the ways that we actually work. From here on, we will be able to easily segment our content by industry, service type, and feature our clients in a way that makes them shine. …and we can’t wait for you to see what we do with our own Socials. 🙂 For now, check out our new site, and read a #blog post from our (very tired) Chief Growth Officer, Amanda Ferrante.