Jan 10, 2023
The Value of Media Relationships
The key to achieving prominent media results is viewing the role of the publicist not only as a conduit of your client’s key messaging, but as a matchmaker between your client and the media. The post The Value of Media Relationships appeared first on 3E Public Relations.
Read moreDec 28, 2022
Why You Need to Add Podcasts to Your PR Plan in 2023
By partaking in podcasts your business is not only getting exposure, you are providing captive listeners the opportunity to hear your company's unique story and brand messaging, while attracting new customers or investors. Read about why podcasts can be a powerful addition your PR plan in 2023. The post Why You Need to Add Podcasts to Your PR Plan in 2023 appeared first on 3E Public Relations.
Read moreNov 23, 2022
Working with the Media: A Peek Behind the Curtain
The media landscape has transformed exponentially in recent years. What once comprised traditional news outlets—newspapers, magazines, television, radio and, later, websites—has grown to become inclusive of blogs, social media channels, video platforms, and podcasts. With this growth, the pool of media contacts has also expanded, now including not only reporters and producers, but bloggers, hosts, and influencers of all varieties. Working with the media has always required finesse, research, and a certain level of awareness. » Read more about: Working with the Media: A Peek Behind the Curtain » --> The post Working with the Media: A Peek Behind the Curtain appeared first on 3E Public Relations.
Read moreNov 18, 2022
Social Media Planning for 2023
During this time of uncertainty within the tech and social media industries, consider these tried and true tips for creating a smart and effective social media marketing plan for 2023. The post Social Media Planning for 2023 appeared first on 3E Public Relations.
Read moreOct 27, 2022
How Social Media and Public Relations Work Together
Public relations has evolved significantly over the years, but its main objective remains the same: to increase awareness for an organization among its target audience. With the explosion of social media marketing, PR pros now have another tool to achieve that goal. Rather than only relying on the media to share key messages, PR teams can leverage owned social media channels to tell a company’s story. Although social media and public relations strategies require different approaches, » Read more about: How Social Media and Public Relations Work Together » --> The post How Social Media and Public Relations Work Together appeared first on 3E Public Relations.
Read moreSep 29, 2022
Planning an Event to Generate Press Coverage
Has your company considered incorporating events into your marketing or public relations strategy? Planning a well-executed event that achieves desired objectives requires excellent organizational skills, patience, and passion from a devoted team of individuals. Read on for guidance and tips on planning an event that will leave attendees and media impressed. A successful event begins with identifying key messages and target audience, as well as setting goals. For instance, are you looking for the event to increase brand awareness via a new product launch or to raise funds for a charitable organization? » Read more about: Planning an Event to Generate Press Coverage » --> The post Planning an Event to Generate Press Coverage appeared first on 3E Public Relations.
Read moreSep 21, 2022
Social Media Marketing 101: LinkedIn Best Practices
These five rules will help B2B brands maximize LinkedIn engagement and generate a stronger ROI in their social media marketing strategies. The post Social Media Marketing 101: LinkedIn Best Practices appeared first on 3E Public Relations.
Read moreAug 29, 2022
How to Pick a Social Media Influencer That is Good for your Brand
Influencer marketing is a great tool for engaging consumers and creating more awareness for your brand. Read through our advice and tips for vetting and selecting the influencer that suits your brand the best. The post How to Pick a Social Media Influencer That is Good for your Brand appeared first on 3E Public Relations.
Read moreAug 5, 2022
Your Company Has Big News…Now What?
The truth is, sometimes, there’s just isn’t anything really newsworthy going on with a company. “Business as usual” is not a unique condition; in fact, I think it’s probably more the rule than the exception. It’s also a big reason why working with a good PR team that understands positioning strategy is so valuable–so when things are quiet, the wheels are still in motion to find or create news that can result in press coverage. » Read more about: Your Company Has Big News…Now What? » --> The post Your Company Has Big News…Now What? appeared first on 3E Public Relations.
Read moreJul 26, 2022
Great Summer Reads from Some of Our Storytellers
As public relations, social media, and content producers, we here at 3E Public Relations fancy ourselves as storytellers. So, given how everyone is looking for that page-turner to help them relax during a summer vacation, we offer some of our favorite stories. Enjoy! The post Great Summer Reads from Some of Our Storytellers appeared first on 3E Public Relations.
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