Jan 1, 2018
The beginning of 2018 realizes our 10-year anniversary, which is a significant milestone for all of us at 72 Advertising. Our success and growth over the last 10 years is due to so many factors, including the people who have positively influenced our firm, and the clients who know we will do whatever it takes to put out excellent work. Over the decade, we have created in excess of 75,000 auto dealer special offers and produced over 3,000 email blasts. These are staggering numbers, but they are [...]
Read moreJun 12, 2017
When I saw this sub-headline in this month's Passport Auto Group IMN e-newsletter that we're working on, it brought back memories of a jingle that I produced for a new Toyota dealer presentation way back in 2004 when I was the Advertising Director with the Van Tuyl Auto Group. Larry was trying to get a brand new Toyota point in Avondale, AZ and I came up with the name "Toyota West" and produced this jingle for the presentation to Toyota. To this day, it's one of my favorite jingles (along with [...]
Read moreJan 26, 2017
Paul Thompson had a great time at the Courtesy Volvo of Scottsdale groundbreaking ceremony this morning. Thank you General Manager, Jason Church for inviting us to attend this momentous ceremony. All of us at 72 Advertising look forward to helping the Valley's newest dealership succeed. (function(jQuery) {function init() { wSlideshow.render({elementID:"712072458720874604",nav:"thumbnails",navLocation:"bottom",captionLocation:"bottom",transition:"fade",autoplay:"1",speed:"5",aspectRatio:"auto", [...]
Read moreAug 23, 2016
Hove Nissan's general manager liked our home page slides so much, he asked if we could create banners to place outside the dealership. Of course, we can, and did! We had these made and shipped to the store in just 3 days.Next time you need a banner made for your dealership, contact Paul Thompson at 72 Advertising for a price quote. You'll be glad you did! [...]
Read moreMay 2, 2016
Back when social media was getting started, every website had their social media feed in a widget on their website. Nowadays, everyone knows how to find your Facebook and Twitter pages if they want to. Don’t distract your customers from what should be the main focus of your website — attracting sales!It’s fine to include a Facebook icon on your site and a link in a drop down menu for your visitors to find your social media, but don’t make them scroll through hundreds of [...]
Read moreJan 28, 2016
Click to view email blast. Next time you get a special offer from the manufacturer, such as this extra bonus cash on Toyota RAV4s, promote it to your email database via a 72 Advertising-produced email blast. Cost is only $295 to send an email blast to every customer with an email address in your CRM. Contact Paul Thompson today to schedule your email blast. [...]
Read moreJan 27, 2016
We love getting emails back from our satisfied clients, like this one from a Nissan dealer in Los Angeles:"I can't ask for a better and faster service you rock Paul can u you put a leaf 2016 in the site too." More Testimonials [...]
Read moreJan 1, 2016
This article talks about how some companies and celebrities are buying fake Facebook likes, Twitter and YouTube followers from click farms. According to the article, "If researchers are correct that advertising on social media leads to a high percentage of fake likes and fans and followers, the entire business model could be called into question by advertisers."Click here to read the entire article on TheWeek.com. [...]
Read moreDec 22, 2015
During the holiday season, our thoughts turn gratefully to those who have made our success possible. It is in this spirit that we say thank you and best wishes for the holidays and New Year. [...]
Read moreNov 26, 2015
We would like to wish all of our 72 Advertising family a safe and Happy Thanksgiving. [...]
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