Can creativity win over logic? It's a tie according to 78Madison. U need creative people to put forth new ideas & evolve the business, & you need logical, detail oriented people. The perfect yin and yang for balance & key to an organization – & advertising agency - run smoothly.

Check out a new blog from 78Madison. https://t.co/78T0JfRXGE

Giving has been down this holiday season. If you can help out financially, please do so, It will help families in need - https://t.co/TNkFVcyi6N

How careful r you with “analytics”? Take a FB video a 35MM reach & 14MM views. Both #'s r irrelevant. FB counts a view as 3-seconds & over - not even a glance. Drill down & you'll see 3MM+ actual views – with sound on, over 10-seconds. That # should be your starting point.

https://t.co/ji9a0TcfJ0