Sep 12, 2020
The no fluff guide to Q4 promotions for ecommerce merchants – 2020 edition
It’s been a crazy year and as we’re going into Q4, ecommerce merchants aren’t sure what to expect. There are many guides out there on Black Friday / Cyber Monday planning and this one doesn’t... The post The no fluff guide to Q4 promotions for ecommerce merchants – 2020 edition appeared first on Adfix.
Read moreApr 24, 2020
COVID-19 Google and Facebook marketing stimulus programs
Since the start of the global COVID-19 pandemic we’ve seen major shifts in marketing budgets. While some companies are doing very well, even better than ever, there are unfortunately others that are in trouble. Google... The post COVID-19 Google and Facebook marketing stimulus programs appeared first on Adfix.
Read moreJun 26, 2019
How Much Do Google Ads Cost Today? Google Advertising Fees, Campaign Pricing, PPC Agency Costs Revealed for Ecommerce
So, how much do Google Ads cost these days? Honestly, it’s one of the questions my clients ask me the most. I love to discuss with ecommerce businesses who are just discovering the world of... The post How Much Do Google Ads Cost Today? Google Advertising Fees, Campaign Pricing, PPC Agency Costs Revealed for Ecommerce appeared first on Adfix.
Read moreJun 1, 2019
Facebook Pixel Guide for Ecommerce: Conversion Tracking on Facebook Ads Made Easy
Time and time again, I’ve had clients come to me desperately trying to figure out why on earth their Facebook ads aren’t raking in any sales, no matter how generous their ad budgets are. When... The post Facebook Pixel Guide for Ecommerce: Conversion Tracking on Facebook Ads Made Easy appeared first on Adfix.
Read moreDec 28, 2018
Competing with Amazon in 2019 is tough, but not impossible. Here’s how you can do it
Amazon’s dominance in eCommerce is undeniable. Don’t believe us? As of now, 44% of all product searches start with Amazon. They also own almost half of all U.S. online retail sales – 43% to be... The post Competing with Amazon in 2019 is tough, but not impossible. Here’s how you can do it appeared first on Adfix.
Read moreDec 27, 2018
5-Step Framework to Customer Acquisition and Retention Through Paid Digital Marketing Strategies, Tactics and Examples for eCommerces
How can I get more customers? We get this question all the time, even though acquiring a new customer can cost many times more than retaining one that you already have. Nowadays, businesses are so... The post 5-Step Framework to Customer Acquisition and Retention Through Paid Digital Marketing Strategies, Tactics and Examples for eCommerces appeared first on Adfix.
Read moreAug 29, 2018
What Will Ecommerce Look Like 5 Years From Now?
The ecommerce industry has come a long way in a relatively short period of time — we forget so easily that the kind of expedient delivery we take for granted today hasn’t even been around... The post What Will Ecommerce Look Like 5 Years From Now? appeared first on Adfix.
Read moreJul 23, 2018
Google Shopping Actions – the New Marketplace competing with Amazon
Where do you start when shopping for something online? For years, it’s been a close fight of Google versus Amazon, with the latter staying one step ahead in consumer preference. But that’s all about to... The post Google Shopping Actions – the New Marketplace competing with Amazon appeared first on Adfix.
Read moreJul 20, 2018
How to: Digital Advertising Growth Strategies for a Small Business Ecommerce Store
Take a minute to think about where you are in your eCommerce journey. Maybe you’ve just set up your shop and are ready to hit the high seas. Or maybe this isn’t your first go... The post How to: Digital Advertising Growth Strategies for a Small Business Ecommerce Store appeared first on Adfix.
Read moreJul 17, 2018
Amazon Sponsored Product Ads VS Google Shopping Campaigns
Amazon is a huge player on the search market, with millions of people using the platform as their starting place for finding products. Studies have shown that more than half of U.S. shoppers start their... The post Amazon Sponsored Product Ads VS Google Shopping Campaigns appeared first on Adfix.
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