Alba SEO Services
45 reviews
Alba SEO Services
45 reviews
Founded 2013 · Edinburgh, GB · https://www.albaseoservices.co.uk/
Read more
SOCIAL MEDIA MARKETING
Save to favorites
You’ve just launched your new website. Now what?
If you have recently got a website designed for your new business, you are probably feeling pretty good that you have ticked this off your list of to-dos.
But one thing you shouldn’t do is forget about it and move on to your next task. A website needs care and attention if you want to have it to work for you.
Here's an on-site SEO checklist you MUST follow!
January 17, 2023
Search engine optimisation (SEO) is an ever-evolving strategy.
Google continually updates its algorithm and how it processes queries, so your SEO strategy must stay fresh to stay competitive.
If you’re preparing your SEO strategy for the new year, take a look at these 2023 SEO trends and predictions before you go any further! 👇🏼
📢 Google Ads gives in to organic search: If you look at recent Google Search ad revenue reports, you’ll see a clear descending trend. The report published in October 2022 says that Google Ads revenue was up only by 4.25%.
🔎 E-A-T remains important: Expertise, Authoritativeness, and Trustworthiness is an evergreen trend that remains up-to-date year after year. 2023 is not going to become an exception!
Especially if paid promotion becomes less popular, and everyone will shift their focus to organic search. What’s more, Google has recently confirmed that E-A-T is applied to every single query.
🛍 Google Shopping expanding: While there’s an increase in offline shopping as people are finally free from COVID-19 restrictions, Google is uniting eCommerce facilities into one space and actively developing and upscaling shopping features like Merchant Center, Products, Google Shopping, etc.
Google is now more than a search engine — it’s an eCommerce aggregator featuring goods, descriptions, and reviews.
The only thing it doesn’t do is selling goods directly; instead, it has a where to buy section where sellers’ websites are shown.
December 20, 2022
3 link-building myths and truths 💡
Myth 1: Internal linking isn’t as important.
✅ Internal linking optimisation is one of the quickest ways to boost your SERP visibility, especially for mid & long-tail keyword phrases.
Myth 2: Link building alone will get the job done.
✅ Truth: While they can be the biggest needle mover, you won’t get their full benefit if your website is full of technical errors, has poor content, or has a poor user experience.
Myth 3: Link building is dead!
✅ Truth: Link building is a targeted marketing tactic that disseminates your content far and wide, and it certainly isn't dead.
Link building is an evolving but important ranking factor. If your business relies on SEO traffic, ongoing link earning should be a cornerstone of your digital marketing strategy.
November 28, 2022
So, what's the difference between on-page SEO vs off-page SEO? 🤔
✅ On-page SEO focuses on optimising parts of your website that are within your control.
✅ Off-page SEO focuses on increasing authority and ranking through content creation and earning backlinks from other websites.
Simply, on-page factors decide how high you rank in the search results, while off-page factors determine how high you rank in the search results.
Have any questions? Feel free to drop us a message or check out our website:
January 4, 2023
GROW YOUR BUSINESS TODAY 📈
As an SEO agency, we receive a lot of work as referrals from happy clients who tell their friends about us.
Our retention rate is high for our SEO services because we always deliver satisfactory results.
Every client is important, and we never take on too much work, which would disadvantage any of our existing clients.
From face-to-face meetings, calls and emails, we prioritise responding to our clients as soon as possible, whether the query is big or small.
You’re just one phone call away from starting on the road to success
December 5, 2022
How does this agency match to your business needs? Create a free account to find out