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Based in Edmonton and Calgary, AB, and Vancouver, BC, Canada, Ameet Khabra Marketing combines the art and science of digital together in profitable marketing focused on your goals.

Make your marketing dollars work harder and get better results consistently.

Ameet Khabra (she/her)

RT @CounselCast: My guest this week Ameet Khabra (@adwordsgirl) has helped her clients achieve as high as a 500% increased ROI from their d…

RT @CounselCast: How do you make Pay Per Click (PPC) work for your firm? What’s the difference between PPC, SEO and Local Ads? Can they wor…

Does anyone know when @Wendys Roast Day is this year? I need to mark my calendar.

RT @joshelledge: How can you get through the hurdles of the ever-changing paid traffic strategies? Let's talk about it with @adwordsgirl on…

Twitter

Ameet Khabra Marketing Inc on Twitter

Keywords Match Types, allow you to expand your reach and visibility; maximize your clicks, traffic, relevancy AND your profit, of course.

Understanding the different match types is crucial as it will help you get the most out of your PPC campaign by reducing unwanted clicks and wasted spend.

But to really get a handle on using keyword match types for your campaigns, you need to know:
● The varieties of each match type
● What type will work best for your ads

So, WE MADE A VIDEO to help you out. Promise it’s not too complicated! :)

NEW VIDEOS every 2nd (or 3rd) Thursday of the month! Don't forget to SUBSCRIBE!

Have questions? Want to chat more about PPC? 
Contact us on our website: https://ameetkhabra.com

Follow Ameet on social media:

Instagram: https://instagram.com/adwordsgirl
Twitter: https://twitter.com/adwordsgirl
Facebook: https://facebook.com/adwordsgirl
Pinterest: https://pinterest.com/adwordsgirl

Hop Skip Media

Last week, we spoke about Google Ad Scripts and what they are. 

This week, join us on Youtube as we discuss the many benefits of Google Ad Scripting.

************

Don't forget to SUBSCRIBE!

Have questions? Want to chat more about PPC? 
Contact us on our website: https://hopskipmedia.com

Follow us on Social Media:

Instagram: https://instagram.com/adwordsgirl
Instagram: https://instagram.com/hopskip.media
Facebook: https://facebook.com/adwordsgirl
Pinterest: https://pinterest.com/adwordsgirl

Attribution Modeling is a way that platforms like Google track your visitors’ touchpoints on their path to purchase. It assigns — attributes — a specific credit to that purchase conversion where and when it happens as well as all points prior across active channels.

It’s cool because you get to see interactions your potential customers have across their conversion path weighted for value based on what those interactions are and where they happen. 

Idris gives us a few tips and tricks for getting the most out of attribution modelling in a way that hopefully doesn't put you to sleep. It's really worth staying up for. HA!

NEW VIDEOS EVERY MONTH! Don't forget to SUBSCRIBE!

Have questions? Want to chat more about PPC? 
Contact us on our website: https://hopskipmedia.com

Follow Ameet on social media:

Instagram: https://instagram.com/adwordsgirl
Twitter: https://twitter.com/adwordsgirl
Facebook: https://facebook.com/adwordsgirl
Pinterest: https://pinterest.com/adwordsgirl

Anyone who works in marketing knows that there are always risks in running marketing campaigns. Things are no different in digital or pay-per-click advertising. So how can you make sure your ads are working for you?

Tracking your conversions is one of the most important ways to know that your campaigns are working, but there are dozens of ways to mess than up. Learn the seven deadly sins of conversion tracking and how you can eliminate them as you start, run and report on your campaigns. 

And remember:

NEW VIDEOS EVERY THURSDAY! Don't forget to SUBSCRIBE!

Have questions? Want to chat more about PPC? 
Contact us on our website: https://hopskipmedia.com

Follow Ameet and Hop Skip Media on social media:

Instagram: https://instagram.com/adwordsgirl
Twitter: https://twitter.com/adwordsgirl
Facebook: https://facebook.com/adwordsgirl
Pinterest: https://pinterest.com/adwordsgirl

Last week, we shared how the Honest Company leveraged the GDN and increased its conversions through niche marketing.

This week, join us on Youtube as we discuss how you can use Google Display Network for the following: 

Building Brand Awareness
Targeting a Niche Audience

************

Don't forget to SUBSCRIBE!

Have questions? Want to chat more about PPC? 
Contact us on our website: https://hopskipmedia.com

Follow us on Social Media:

Instagram: https://instagram.com/adwordsgirl
Instagram: https://instagram.com/hopskip.media
Facebook: https://facebook.com/adwordsgirl
Pinterest: https://pinterest.com/adwordsgirl

This episode we talk about how to execute a social media marketing audit! From looking at competitors, checking out your own accounts and how everything ties into other digital marketing strategies, an audit is a total must! 

We also go off topic and talk about social media managers who choose to auto crosspost, the fails of working with Yellow Pages and Reach Local (year long contracts, wtf) and much more!


📼  NEW VIDEOS EVERY WEEK! 📼 

We upload new videos sharing Pay Per Click and Social Media Marketing tips every Tuesday! Make sure you SUBSCRIBE to our channel and LIKE the video if we helped you!

➡️ CONNECT WITH US BETWEEN SHOWS ⬅️

🤦🏾‍♀️ Ameet Khabra 🤦🏾‍♀️
PPC Specialist
http://facebook.com/adwordsgirl
http://twitter.com/adwordsgirl
http://instagram.com/adwordsgirl

🤷🏻‍♀️ Beverley Theresa 🤷🏻‍♀️
Social Media Strategist
http://facebook.com/hellobeverley
http://twitter.com/hellobeverley
http://instagram.com/hellobeverley

Digital Marketing Beet: PPC & Social Media Tips!

In this episode, we chat tips and tricks on what you might be overlooking when it comes to using Facebook and Instagram Advertising. 

We know placing ads on social media can be confusing, so if you have any questions leave us a comment below.


📼  NEW VIDEOS EVERY WEEK! 📼 

We upload new videos sharing Pay Per Click and Social Media Marketing tips every Tuesday! Make sure you SUBSCRIBE to our channel and LIKE the video if we helped you!

➡️ CONNECT WITH US BETWEEN SHOWS ⬅️

🤦🏾‍♀️ Ameet Khabra 🤦🏾‍♀️
PPC Specialist
http://facebook.com/adwordsgirl
http://twitter.com/adwordsgirl
http://instagram.com/adwordsgirl

🤷🏻‍♀️ Beverley Theresa 🤷🏻‍♀️
Social Media Strategist
http://facebook.com/hellobeverley
http://twitter.com/hellobeverley
http://instagram.com/hellobeverley

What happened to the social media platforms of the past, what about the platforms that exist right now? Are they still relevant? In this episode we talk Peach, Ello, Vero, VSCO and the current popular networks (Facebook, Instagram, LinkedIn, Twitter, TikTok, Pinterest, etc).

📼  NEW VIDEOS EVERY WEEK! 📼 

We upload new videos sharing Pay Per Click and Social Media Marketing tips every Tuesday! Make sure you SUBSCRIBE to our channel and LIKE the video if we helped you!

➡️ CONNECT WITH US BETWEEN SHOWS ⬅️

🤦🏾‍♀️ Ameet Khabra 🤦🏾‍♀️
PPC Specialist
http://facebook.com/adwordsgirl
http://twitter.com/adwordsgirl
http://instagram.com/adwordsgirl

🤷🏻‍♀️ Beverley Theresa 🤷🏻‍♀️
Social Media Strategist
http://facebook.com/hellobeverley
http://twitter.com/hellobeverley
http://instagram.com/hellobeverley

Ameet explains using automation when it comes to doing Google AdWords. What's the best PPC strategy?

📼  NEW VIDEOS EVERY WEEK! 📼 

We upload new videos sharing Pay Per Click and Social Media Marketing tips every Tuesday! Make sure you SUBSCRIBE to our channel and LIKE the video if we helped you!

➡️ CONNECT WITH US BETWEEN SHOWS ⬅️

🤦🏾‍♀️ Ameet Khabra 🤦🏾‍♀️
PPC Specialist
http://facebook.com/adwordsgirl
http://twitter.com/adwordsgirl
http://instagram.com/adwordsgirl

🤷🏻‍♀️ Beverley Theresa 🤷🏻‍♀️
Social Media Strategist
http://facebook.com/hellobeverley
http://twitter.com/hellobeverley
http://instagram.com/hellobeverley

OUR TRAILER! Come hang out with us!

📼 NEW VIDEOS EVERY WEEK! 📼 

We upload new videos sharing Pay Per Click and Social Media Marketing tips every Tuesday! Make sure you SUBSCRIBE to our channel and LIKE the video if we helped you!

➡️ CONNECT WITH US BETWEEN SHOWS ⬅️

🤦🏾‍♀️ Ameet Khabra 🤦🏾‍♀️
PPC Specialist
http://facebook.com/adwordsgirl
http://twitter.com/adwordsgirl
http://instagram.com/adwordsgirl

🤷🏻‍♀️ Beverley Theresa 🤷🏻‍♀️
Social Media Strategist
http://facebook.com/hellobeverley
http://twitter.com/hellobeverley
http://instagram.com/hellobeverley


Tell your boss that you're busy for 30 minutes and then shut the door in their face.

We are naming our show "Marketing Beet" because of Beverly and Ameet. We're pretty smart!
 
Hi guys! Welcome to Marketing Beet, my name is Ameet Khabra, and I started my career in Pay Per Click advertising in 2009. In 2014, I was 1 in 5 Canadians asked to join the Google Partners Community as an ambassador. And I've managed millions of dollars in ads spent for businesses large and small.
 
I'm Beverly Theresa, I'm a Social Media Strategist that has helped local and national businesses for the past 8 years, and I'm consistently crowned crowd favourite at conferences that I speak at.
 
A lot of social media people need to learn Digital Marketing in general, because, it helps to have an overall knowledge.

So, yeah, that's basically it. We’re going to keep on rambling if we don't get stopped.

Hey! Let's just go now!
 
-Beverley and Ameet

YouTube

Ameet Khabra Marketing Inc on YouTube

How to Use Dynamic Ads on Google AdWords | Google Advertising

AdWords Girl | Ameet Khabra Marketing 

3 Reasons You Need to Have A Partnership With Your PPC Specialist - If you have a qualified person(s) working on your online paid advertising campaigns, how can they not succeed? How is it possible to employ someone who has knowledge and experience and creates a fantastic campaign…and still not have customers knocking your door down? #AmeetKhabra #ppcmarketing #onlinemarketing

You have an amazing PPC specialist at your company. Or you’ve hired an outside consultant. Or you have a whole agency of professionals working on your campaigns. They are doing everything right and yet… your account still seems to be failing. If you have a qualified person(s) working on your online paid advertising campaigns, how can they not succeed?  #ameetkhabra #ppcmarketing

When you work in marketing, being adaptable is insanely important. The world is constantly changing, as are digital platforms, so being able to go with the changes is the best way to keep your PPC strategies as effective as possible. Here are 8 must-try tactics if your program isn’t in an advanced state! #AmeetKhabra #PPCMarketing

You need to be using Single Keyword Ad Groups (SKAGs).  To set these up is pretty simple: create an Ad Group thats just one keyword. Basically, using a single keyword (with multiple match types) will let you accomplish a few important things. #AmeetKhabr

Pinterest

Ameet Khabra Marketing Inc on Pinterest

Get the Google Ads optimization checklist that helped us deliver a 563% ROI for a client.

Ameet Khabra Marketing Inc

Use the checklist that helped us deliver a 563% ROI for a client

Are you running an advertising campaign through Google AdWords and are struggling to improve your return on investment?

It can be hard to keep up with the seemingly never-ending changes within your ads account not to mention trying to improve results.

That’s why my team and I put together the 30 Ways To Improve Your ROI with Google Ads Checklist so that you can start moving towards improving your return on your investment!

LinkedIn

Ameet Khabra Marketing Inc on LinkedIn

GoogleBusiness

Ameet Khabra Marketing Inc on Google Business

Certified users have exhibited the ability to leverage automated solutions like Smart Bidding and Audience Solutions to boost campaign performance for specific marketing objectives. 

Google Search Advertising Certificate

Certified users have demonstrated their ability to develop effective Display strategies and campaigns that achieve specific marketing goals. 

Google Display Advertising Certificate

Certified users have demonstrated an understanding of how to tell effective stories on YouTube to reach potential customers along the entire purchase journey at scale. 