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SOCIAL MEDIA MARKETING
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Nov 28, 2022
HOW LONG DOES IT TAKE FOR NEW CONTENT TO RANK ON THE FIRST PAGE OF GOOGLE?
So you’ve published a brand new piece of content on your website and you’re fervently checking your SERPs to see if you’ve made it to that #1 spot in Google yet. And you keep checking. And checking. And checking. How long is this going to take? Why aren’t you in the top results yet? Why hasn’t […] The post HOW LONG DOES IT TAKE FOR NEW CONTENT TO RANK ON THE FIRST PAGE OF GOOGLE? appeared first on Amplihigher.
Read moreOct 16, 2022
7 Types of Keywords You NEED in Your SEO Content Writing Strategy
If you know anything about writing for SEO, you know how challenging it can be to write high-ranking content–especially if you’re aiming for high-traffic keywords. A lot of marketers leave money on the table by not auditing their content for different keyword types. There are different types of keywords you need to incorporate into your […] The post 7 Types of Keywords You NEED in Your SEO Content Writing Strategy appeared first on Amplihigher.
Read moreOct 11, 2022
SHORT FORM VS. LONG FORM CONTENT: WHAT’S THE DIFFERENCE–AND WHICH ONE DO YOU NEED?
Your sales funnel–no matter how complex–needs content that meets the needs of consumers. Otherwise, publishing copy or content of any length is completely useless. Depending on what your audience is searching for, you need both long and short form content that meet them where they are. Every piece of content needs to serve a specific […] The post SHORT FORM VS. LONG FORM CONTENT: WHAT’S THE DIFFERENCE–AND WHICH ONE DO YOU NEED? appeared first on Amplihigher.
Read moreOct 9, 2022
What are Content Gaps (and How Do You Fill Them?)
With Google’s algorithms becoming increasingly attuned to user intent, filling content gaps is integral to search engine visibility. What is a Content Gap? A content gap is what’s missing between what a consumer is searching for and what they find. This missing information gives businesses the opportunity to fill a gap in the market and […] The post What are Content Gaps (and How Do You Fill Them?) appeared first on Amplihigher.
Read moreOct 5, 2022
How to Conduct a Content Audit in 6 Steps
Part of a bulletproof content strategy is conducting regular content audits. Although the content auditing process can be tedious and nuanced, ensuring that your current content is aligned with your brand objectives AND getting you results make it worth the effort. The post How to Conduct a Content Audit in 6 Steps appeared first on Amplihigher.
Read moreOct 2, 2022
Contextual Links in Your SEO Content Strategy
Contextual linking is a hyperlink in a piece of text that indicates to search engines and users that there is other relevant content on the other side of the link. A contextual link strategy can be used both internally and externally and helps Google rank your content. Let’s take a deep dive into what contextual […] The post Contextual Links in Your SEO Content Strategy appeared first on Amplihigher.
Read moreOct 2, 2022
Creating Content Clusters: A Step-by-Step Guide
Content clusters, also known as the hub-and-spoke content model or topic clusters, can help you drive traffic to your website and create a more streamlined user experience. Clusters are a key part of your content strategy. Let’s take a deeper look into what content clusters are, why they’re crucial to SEO, and how you can create topic clusters in 7 easy steps. The post Creating Content Clusters: A Step-by-Step Guide appeared first on Amplihigher.
Read moreSep 5, 2022
The Marketer’s Guide to Video Sales Letters
Video sales letters are an extremely effective way to sell products and services. They are so effective, in fact, that businesses have been using them for decades as a primary means of marketing and advertising. But what exactly is a video sales letter? And why are they so valuable? Let’s take a closer look at […] The post The Marketer’s Guide to Video Sales Letters appeared first on Amplihigher.
Read moreAug 1, 2022
How Far Out Should You Plan Your Content?
Content planning and creation is a time-consuming process. And then there’s the matter of what to say and what graphics to pair with it. If you’re creating it all yourself, it can be a bearish chore. There are generally two approaches to the content marketing beast: The obsessive planners and the spaghetti throwers. You might […] The post How Far Out Should You Plan Your Content? appeared first on Amplihigher.
Read moreJul 25, 2022
8 Evergreen Blog Ideas
Keeping up your blog content can be creatively sapping. New ideas, new ways to say the same thing, and regurgitating the one or two things you’re well-versed in will only get you so far. What about evergreen blog content? These are topics that are relevant all the time, to a broad spectrum of readers. Evergreen […] The post 8 Evergreen Blog Ideas appeared first on Amplihigher.
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