Jan 21, 2023
3 Great Ways to Use the Instagram Collections Feature
Wondering if you should be using Instagram collections? Even though the feature hasn’t received as much hype as say, Instagram Stories, it’s definitely one of the more useful tools out there! Whether you want to collect user-generated content or keep an eye on your competitors, Instagram collections can help you keep track of the posts […]
Read moreJan 20, 2023
LinkedIn Removes ‘Curious’ Reaction Option on Posts
What a curious case this is. This week, many LinkedIn users have reported that the ‘curious’ emoji reaction has gone missing from the app, with the reactions set now back to just six options. After the addition of its ‘funny’ reaction back in June, LinkedIn was up to seven quick reactions available on each post, […]
Read moreJan 20, 2023
Q&A with Rand Fishkin and Wil Reynolds
On-Demand Webinar: Is SEO Declining in Value? In this Q&A, Rand and Wil discuss the impact of social media and AI-generated content on SEO, as well as how content marketers, strategists, and creators can decipher this landscape without sacrificing the human touch that people, and Google, are looking for. Key Takeaways Leverage your […]
Read moreJan 20, 2023
Over $200K Spent. Here’s What I Learned
While it’s relatively easy to learn advertising on Quora, it takes a lot of trial and error to find out what works best. A few tricks can make your work more efficient and your campaigns more effective. I’ve been using Quora Ads since it began in 2017, spent over $200K advertising for three global brands, […]
Read moreJan 20, 2023
TikTok Launches a Talent Manager Portal for Creators
How Does TikTok’s Talent Manager Portal Help Creators? According to TechCrunch, TikTok’s focus on creator-branded content is a priority in 2023. Why? Brands have seen a 26% lift in favorability and a 22% increase in recommendations when working with creators. In other words, TikTok users trust creators and they’ll buy the products they mention (or […]
Read moreJan 19, 2023
Instagram Adds New ‘Quiet Mode’ to Help Users Take Breaks, Extra Manual Controls for Reccomendations
Key points: Instagram’s adding a ‘Quiet Mode’ that will notify contacts when you’re offline Instagram’s also adding new manual content controls to improve its recommendations Instagram’s also adding new settings update alerts for parents Instagram’s adding more ways for users to control their in-app experience, with new tools that better enable you to take […]
Read moreJan 19, 2023
AI Content’s Impact on the ROI of SEO
If you are tasked with creating a POV around the risk/upside to SEO, content marketing, or paid search in a ChatGPT world, then this post is for you. This is not a post about: Ethics Disclosures Microsoft’s investments Models AI content vs human content This post is focused on economic impacts, ROI impacts, and risks […]
Read moreJan 19, 2023
9 Aspects That Might Surprise You
Building links to English content has been covered a million times. But what do we know about link building in non-English markets? A lot of that knowledge is often kept locally. There could be significant differences from what you’re used to. Success in one market doesn’t guarantee the same in another. Moreover, you’ll often run […]
Read moreJan 19, 2023
How to Create Instagram Ads That Work for Ecommerce
Interested in running Instagram ads to drive sales for your online store? If you don’t know how create Instagram ads that work for ecommerce, you’re missing out on a HUGE opportunity to generate revenue. Seriously though, Instagram users are some of the most engaged shoppers out there! In fact, a recent study found that Instagram was the […]
Read moreJan 18, 2023
Meta Signs New Deal with Shutterstock Over Usage of Content for AI Creation Tools
With generative AI tools now filtering through the market, you can bet that all the major tech giants are assessing their options on the same, and how they can iterate their own tools to incorporate AI elements, and facilitate new creative options. And Meta is most definitely among them – today, AdWeek has reported that […]
Read moreHow does this agency match to your business needs? Create a free account to find out