Basso Design Group
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SOCIAL MEDIA MARKETING
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Feb 9, 2022
Website Development Q & A: Answers to Questions We Commonly Hear from Clients
We are so used to hearing questions from our clients about how our website development processes work that we can just about answer them before they ask them. Consider it telepathy created by meaningful connections. Questions like… How will you build and develop my website? How will... The post Website Development Q & A: Answers to Questions We Commonly Hear from Clients appeared first on Basso Marketing Agency - Michigan's Digital Marketing Agency.
Read moreDec 23, 2021
Website Development and Brand Growth: Tips & Trends for Small Businesses in Michigan in 2022
Website development and brand management standards change quickly, so small businesses in metro Detroit must keep up with the trends in order to remain relevant. And believe us, there is a lot of competition out there throughout Michigan for virtually every industry. According to the U.S. Small... The post Website Development and Brand Growth: Tips & Trends for Small Businesses in Michigan in 2022 appeared first on Basso Marketing Agency - Michigan's Digital Marketing Agency.
Read moreDec 10, 2021
Web Design for UI/UX: Making Logical Captivating
Here in our small town of Rochester, Michigan, life is pretty simple. So when we design and develop web sites, we know it’s important to keep it simple for the site’s visitors. And that means creating a user interface and experience that is intuitive and logical, yet... The post Web Design for UI/UX: Making Logical Captivating appeared first on Basso Marketing Agency - Michigan's Digital Marketing Agency.
Read moreDec 1, 2021
The Power of Automation in Marketing
You’ve seen the photos, commercials, and movies … marketing professionals drowning in mounds of paperwork filled with pie charts and graphics. Well, forget about all that. That’s history … sort of. We still refer to similar statistics and analytical data to identify your prospects and track results,... The post The Power of Automation in Marketing appeared first on Basso Marketing Agency - Michigan's Digital Marketing Agency.
Read moreSep 20, 2021
The Top 5 Types of Hashtags That are Vital to Your Marketing Strategy
As marketing pros, we get questions about hashtags all the time. Aside from the ever-popular “Are hashtags important for my marketing strategy?,” we also get: “What are hashtags?” “How do you use hashtags correctly?” (#onewaytousethemincorrectlyislikethis) “The more hashtags, the better … right?” We may not be able... The post The Top 5 Types of Hashtags That are Vital to Your Marketing Strategy appeared first on Basso Marketing Agency - Michigan's Digital Marketing Agency.
Read moreAug 31, 2021
Website Development: Different Journeys to Reach the Same Destination
One thing we’ve learned here at Basso Marketing Agency over the last 18 years is that the road to developing a functioning, beautiful website is vast and varied. We like to assure our clients that there are many ways to achieve the desired result, and that we’ll... The post Website Development: Different Journeys to Reach the Same Destination appeared first on Basso Marketing Agency - Michigan's Digital Marketing Agency.
Read moreJun 28, 2021
Direct Mail Marketing: Time-Tested and Marketer-Approved
Breaking news: Print advertising is back in style! But wait. Did it ever go anywhere at all? … Top marketing firms in Michigan, such as ours, have embraced the power of digital marketing and run with it full force in recent years, but that doesn’t mean direct... The post Direct Mail Marketing: Time-Tested and Marketer-Approved appeared first on Basso Marketing Agency - Michigan's Digital Marketing Agency.
Read moreApr 30, 2021
Light at the End of the Tunnel: Keeping Up with Modern Marketing in the COVID-19 Era
One year ago, our lives changed dramatically, but we are now starting to see the light at the end of the dark tunnel. We’re not there yet, but we will get there together. We’ve been with our clients through it all, and will continue to be here... The post Light at the End of the Tunnel: Keeping Up with Modern Marketing in the COVID-19 Era appeared first on Basso Marketing Agency - Michigan's Digital Marketing Agency.
Read moreMar 17, 2021
How to Use Google My Business to Enhance Digital Marketing Efforts
Using Google My Business to promote your small- or medium-sized business really isn’t an option anymore. At the most basic level, it’s how your business is found online. But it’s also much more than that. If you know how to use Google My Business to enhance digital... The post How to Use Google My Business to Enhance Digital Marketing Efforts appeared first on Basso Marketing Agency - Michigan's Digital Marketing Agency.
Read moreNov 24, 2020
Marketing Analytics, Tracking, and Research Part 1: Unlocking Your Brand’s Potential
When it comes to marketing analytics, tracking, and research, it’s all about the tools. The right tools can unlock secrets you never even knew existed. The trick is to understand how to turn the key. One of the benefits of hiring a marketing agency like Basso Marketing... The post Marketing Analytics, Tracking, and Research Part 1: Unlocking Your Brand’s Potential appeared first on Basso Marketing Agency - Michigan's Digital Marketing Agency.
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