Dec 15, 2022
Two Birmingham-Born Brands Unite: Behind the Scenes with Jack’s Family Restaurants
Billie Jo WaaraJack’s Chief Marketing Officer Earlier this month, we proudly announced being named Agency of Record for Jack’s Family Restaurants, a quick service restaurant headquartered right here in Birmingham and boasting more than 220 locations across Alabama, Tennessee, Georgia and Mississippi. Charged with strategy, creative, traditional media, PR and digital content creation, Big is now poised […]
Read moreNov 14, 2022
Change in Action: Highlighting Google’s impact in Alabama
In 2015, Google announced that it would invest $600 million to locate a massive data center — one of only 14 in the world at that time — to Jackson County, Alabama. Since then, Big has helped Google develop relationships, increase brand affinity, and highlight its impact in the state of Alabama.
Read moreAug 12, 2022
Understanding the people-first mentality with Big’s HR pro
For many businesses, the world of human resources (HR) can be a lot to navigate. Ensuring that every employee feels valued, safe, and supported is the foundation to success. With the heighten interest in remote work, the ‘Great Resignation’ and a people-first movement that flies in the face of decades of corporate employment practices, this […]
Read moreJul 6, 2022
Kristin Dober takes home AAF Birmingham Ten Award in Production category
Embodying Big’s ‘relentless pursuit’ attitude towards projects, Senior Producer Kristin Dober has been awarded the American Advertising Federation’s (AAF) Birmingham Ten Award for Production. She is one of only 10 Birmingham advertising professionals recognized as 2022 winners for a range of industry specialties. “When we looked at what this award embodies — an individual who […]
Read moreJun 20, 2022
Big Communications’ Merry Michael Smith named a 2022 Honoree in Ragan’s prestigious ‘Top Women in Communications’ Awards
BIRMINGHAM (June 20, 2022) —Merry Michael Smith, director of media at Big Communications, has been named to Ragan’s 2022 Top Women in Communications Awards List in the Mentor category. Ragan’s annual Top Women in Communications Awards is a national program that celebrates female communications professionals whose dedication and contributions to the communications industry are making […]
Read moreMar 3, 2022
Big Campaign for Alabama State Department of Education Earns Multiple National Honors at 37th Annual Educational Advertising Awards
BIRMINGHAM (March 3, 2022) – Big’s integrated We Teach Alabama campaign – implemented on behalf of the Alabama State Department of Education (ALSDE) with a focus on the recruitment of a new generation of teachers statewide – recently won five Gold Awards and two Silver Awards at the 37th Annual Educational Advertising Awards, the nation’s […]
Read moreFeb 23, 2022
Big’s Integrated Alabama Gulf Seafood Campaign Earns ADDY Best in Show
While Big Communications took home an array of Gold and Silver hardware from the recent Birmingham Advertising Federation’s Annual ADDY awards celebration – held Friday, Feb. 18 – it was the agency’s refreshed, integrated campaign for its Alabama Gulf Seafood brand that earned the coveted ‘Best in Show’ distinction. The campaign, implemented on behalf of […]
Read moreNov 18, 2021
Big’s Integrated Census 2020 Campaign Earns PRNEWS Platinum PR Award
On the heels of recently announced regional accolades, Big’s efforts for AlabamaCounts! Census 2020 were again awarded — this time on a national scale —at the virtual PRNEWS Platinum PR Awards, held Tuesday, Nov. 16. Besting four other deserving agency finalists from across the U.S., Big took home top honors in the Integrated Communications, Marketing […]
Read moreOct 20, 2021
Big Brings Home Regional Communications Awards for Census Efforts, Crisis Planning
Big’s inventive pandemic pivots across its AlabamaCounts! Census 2020 integrated communications campaign — implemented on behalf of the Alabama Department of Economic and Community Affairs (ADECA) — earned a top regional award at the recent Southern Public Relations Federation’s annual Lanterns event, held last week in Panama City, Florida. The Big team received a Lantern […]
Read moreSep 17, 2021
John Montgomery Named to Prestigious Leadership Alabama
Continuing to helm Big by example, founder and CEO John Montgomery was announced this week as a member of the Leadership Alabama Class XXXI for the 2021–2022 calendar year. One of 76 leaders selected, Montgomery and professional peers from various industries across the state will convene regularly to seek mutual understanding of problems and priorities […]
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