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SOCIAL MEDIA MARKETING
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Jan 9, 2023
Bloom Communications founder, Brianna McKinney, is transitioning CEO leadership to Jamie Matusek. Matusek previously served as Bloom’s COO and was a former client of the agency. With more than 25 years of corporate leadership experience, Matusek is well-poised to lead the agency into its next phase of growth. McKinney will continue to be involved, setting the agency vision and assuming financial and legal responsibility in a founder/owner role. The post Bloom Communications Names New CEO appeared first on Bloom Communications.
Read moreNov 10, 2022
It has been more than two years since Bloom made the shift to a remote work environment, which has evolved into an 80/20 hybrid model: 80 percent of our work is done remotely, with the other 20 percent focused on intentional time together in person. Here are the lessons we’ve learned, and the benefits we’ve found, from transitioning to a remote structure as an agency. The post 7 Lessons for Building a Successful Remote Work Environment appeared first on Bloom Communications.
Read moreAug 29, 2022
The Google Ad Grant program awards qualifying nonprofits with up to $10,000 of free advertising spend each month to help spread awareness of their mission, recruit volunteers and employees, fundraise, and help them serve a wider audience. Learn how organizations can take advantage of this incredible program. The post Why All Nonprofits Need to Take Advantage of the Google Ad Grant appeared first on Bloom Communications.
Read moreAug 19, 2022
We are excited to announce that we have established a third location in Asheville, North Carolina. This expansion enables us to amplify our client service efforts on the East Coast and strengthens our ability to provide meaningful work that supports the greater good across the North and Southeastern parts of the country. The post Bloom Lands in Asheville appeared first on Bloom Communications.
Read moreJul 27, 2022
Getting quality media coverage for an organization requires close collaboration between public relations professionals and journalists. Learn how to be a better partner to the media so all parties can benefit. The post 7 Ways to Be a Great Public Relations Partner to the Media appeared first on Bloom Communications.
Read moreJul 21, 2022
From writing better emails to Google Ad Grants, learn about some of the most effective digital marketing tactics and strategies nonprofits implement to support their fundraising efforts. The post 6 Ways Nonprofits Can Digitally Amplify Their Fundraising Efforts appeared first on Bloom Communications.
Read moreJun 27, 2022
The simplicity of Nike’s Swoosh has helped make it one of the most recognizable brands in the world. Many iconic, world-renowned brands have this in common: clean, uncomplicated logos that make them easily identifiable. Learn more as we break down the importance and value of simplicity in logo design. The post Be Like Nike: Keep Your Logo Simple appeared first on Bloom Communications.
Read moreJun 21, 2022
As an integrated communications agency, Bloom has found that success lies in understanding and executing the best mix of marketing, advertising, and PR strategies in order to maximize effectiveness and see incredible results. Learn more about which strategies are right for your organization. The post Creating the Right Mix: Marketing, Advertising, and PR Explained appeared first on Bloom Communications.
Read moreMay 26, 2022
What does “people first” really look like, and why does it matter? In this blog, we share some ideas that can shape and expand your very own people-first culture in any workspace. The post How to Incorporate Bloom’s People-First Approach Into Your Workplace appeared first on Bloom Communications.
Read moreMay 23, 2022
The past two years have accelerated the urgency of a decades-long critical health issue for increased mental health awareness in peoples’ personal and professional lives. What researchers have found can and should be used outside of the office—and inside. Here’s how our society’s enhanced understanding of mental health in the 21st Century can benefit your employees. The post How Our Understanding of Mental Health in the 21st Century Can Benefit Employees appeared first on Bloom Communications.
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