Jan 20, 2023
Content vs Context: If Content Is King, Context Is Queen in Marketing
Learn about the difference between content vs context and how you can apply it to your own marketing efforts.
Read moreJan 19, 2023
Content People: SEO, Fashion and The Secrets to TikTok
From fashion blogs and newsletters to personal essays and biographies, Amy Odell has done it all. Get inspired by her in our latest episode.
Read moreJan 19, 2023
Hashtag Social Media — Musings From Brafton’s Social Team — The Rethinking ‘New Year, New You’ Edition
Here's to reinventing the New Year's Resolution. In this month's newsletter, we'll be focusing on the intersection of fitness & social media.
Read moreJan 19, 2023
What Are Lead Magnets? 3 Ideas To Bring Your People In
A lead magnet attracts your customers. Here’s how to make this little bit of mad science work for your business (plus a few ideas to start you off)!
Read moreJan 18, 2023
12 Video Ideas for Any B2B Business (With Examples) [Infographic]
Learn why video is such an important component of marketing strategies - and watch the examples that prove why B2B brands can’t afford to be camera shy.
Read moreJan 17, 2023
Get Inspired by These Noteworthy B2B Blog Examples
B2B blogs are an effective way to connect with potential customers and share your expertise. Get inspiration from this curated list of noteworthy examples.
Read moreJan 16, 2023
Content Editing vs Copyediting: What’s the Difference? (Infographic)
Content editing and copyediting may seem synonymous, but they tackle very different aspects of the editing process. And each one is crucial to creating quality content.
Read moreJan 13, 2023
A Complete (and Actionable) Google Update History Timeline
Want to keep your finger on the pulse of important Google updates? Well, you’ve come to the right place.
Read moreJan 13, 2023
Life at Brafton Imitates Art for Kim Mehrtens
Dragons, dramas and a deliberate hand to guide her writing squad. See how Kim Mehrtens, one of our Editorial Managers, brings creative verve to her role at Brafton.
Read moreJan 12, 2023
Content People: Career Plans, Imposter Syndrome and Making Room for Magic
In the fifth episode of Content People, Kimberly Brown — author, advice columnist at New York Magazine’s The Cuts — talks about how to discover clarity in your career path.
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