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SOCIAL MEDIA MARKETING
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Jan 19, 2023
Last year proved to be a challenging one for any business looking for a quality return on their marketing spend. That only got more difficult with Google’s Q3 transition from Smart Shopping to Performance Max (PMax) campaigns. We hope our guides helped you to make the change smoothly. Whether you’re up and running with Google … Keeping Up with Google Performance Max in 2023 Read More » The post Keeping Up with Google Performance Max in 2023 first appeared on Brandography.
Read moreJan 4, 2023
It’s time to start executing on your digital marketing strategy for 2023. More than ever before, that includes figuring out how to stay ahead of the always-changing trends in social media marketing. In just a year’s time, we’ve seen Facebook, Google, and the other big players tweak the ways they allow businesses to advertise on … Get Ahead of the Top Social Media Marketing Trends for 2023 Read More » The post Get Ahead of the Top Social Media Marketing Trends for 2023 first appeared on Brandography.
Read moreDec 28, 2022
Congrats! You just made it through another dizzying year of marketing to your audiences amid a turbulent economy and rapidly changing consumer landscape. Whether you count the year as successful or not, chances are you’re exhausted, overwhelmed, and perhaps even a little stressed with having to face another year of crafting a winning digital marketing … Digital Marketing Priorities to Make in 2023 Read More » The post Digital Marketing Priorities to Make in 2023 first appeared on Brandography.
Read moreDec 7, 2022
Capturing shoppers in the right place at the right time has been key for brick-and-mortar stores since the dawn of the marketplace. So, how do you catch those same shoppers willing to spend money when you sell the majority of your products online? The answer: link building. Like with anything related to drawing people to … Link Building Strategies to Get Your eCommerce Listings to Rank Highly Read More » The post Link Building Strategies to Get Your eCommerce Listings to Rank Highly first appeared on Brandography.
Read moreNov 29, 2022
Your Google Business Profile—previously known as Google My Business—is a simple, yet very powerful (not to mention free!) way to improve your search rankings in just a few easy steps. By indicating to Google that you’re active and engaging with your audiences, you’ll start to land higher in searches than your competitors, draw more people … Build a Successful Google Business Profile in 6 Easy Steps Read More » The post Build a Successful Google Business Profile in 6 Easy Steps first appeared on Brandography.
Read moreNov 16, 2022
Do you feel like your content has grown stagnant? Or, have you only ever winged it with your content through the early stages of your business or startup? Whether you’ve been at this a while, or you would like to create your first solid plan, you likely know strategizing and organizing your website content is … Dispelling Content Planning Myths for Experts and Newcomers Read More » The post Dispelling Content Planning Myths for Experts and Newcomers first appeared on Brandography.
Read moreNov 10, 2022
In today’s competitive digital environment, knowing the answer to “What is SEO?” and understanding how to build your website to be SEO-friendly are two completely different things. The first answer may lead you to packing your blogs and pages with keywords that don’t always lead to a great User Experience on your website. The other … How to Design an SEO-Friendly Website Read More » The post How to Design an SEO-Friendly Website first appeared on Brandography.
Read moreNov 7, 2022
Don’t expect your actual users to be able to answer this question for you; since user experience is all about how someone feels or acts on your website, it’s on you, the brand, to know what your customers may want from your UX design even before they do. Don’t start sweating just yet! Whether you’re … Why is UX Important for Your Overall Marketing Strategy? Read More » The post Why is UX Important for Your Overall Marketing Strategy? first appeared on Brandography.
Read moreOct 27, 2022
Fear of a recession has been top of mind for business owners. A common error that can ultimately have a negative outcome is mistaking your marketing investment for an expense and pulling back on it. But is reducing marketing investments the best decision for your business when fewer dollars are available for the same amount … Scale Back or Keep Pushing: Marketing in a 2022 Recession Read More » The post Scale Back or Keep Pushing: Marketing in a 2022 Recession first appeared on Brandography.
Read moreOct 20, 2022
Ever stop and wonder why a website build or redesign costs more than it did a decade ago? If so, ask yourself this: Do websites in 2022 look the same as they did in 2012? Definitely not! The reason? We need websites to do much more than simply display our brand’s logo, contact info, or … Why Are Websites So Expensive? Read More » The post Why Are Websites So Expensive? first appeared on Brandography.
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