Jess Philips, CEO of The Social Standard, had to entertain offers for acquisition in 2020 and recently explained why smaller agencies seem to be having a field day to the detriment of the more established: “The best ideas always emanate from small teams who don't just study social media trends, they live & breathe them." #marketing #digitalmarketing #marketingandadvertising #advertisingagency #marketingstrategy #contentmarketing #socialmedia #socialmediamarketing #branding #advertising #influencermarketing #brand #technology #ceo https://lnkd.in/ejjxKbM

In Star Wars, the infamous “Dark Side” can be compared with business-first thinking, where customers are a source of revenue to be sold to, according to Charlie Dawson, co-author of The Customer Copernicus. On the other hand, the heroic Rebel Alliance is fighting on the side of customers to make markets work better, but needing to draw on special powers to prevail. #marketing #business #advertising #work #socialmedia #brand #digitalmarketing #markets #influencermarketing #sales #strategy https://lnkd.in/ea7PGju

Here is a list of YouTube channels for web design and development. Included are video tutorials on software, logo and font tools, coding, frontend and backend development, case studies, and career advice. All of these channels are free. #visualdesign #webdesign #webdevelopment #computerprogramming #programming #technology #seo #video #software #marketing #logo #career #design #internetinfrastructure #digitalmarketing #coding #graphicdesign #css #contentwriter #contentwriter #development #development #socialmedia #frontend #jobs https://lnkd.in/eF7Yf5H

It’s important with digital marketing to develop a goal. After you identify what your customers need you can then identify what form of digital marketing you would like to use to reach these customers and why you want to reach them. Then you can come up with an action plan of how you’re going to reach them and what things you are going to do to reach them. #marketing #digitalmarketing #onlinemarketing #marketingandadvertising #socialmediaadvertising #contentmarketing #marketingstrategy #seo #business #technology #socialmedia #socialmediamarketing #like #ecommerce #branding #digital https://lnkd.in/e3FSCHa

If you had to choose only five books about leadership to guide you as a manager/leader, which ones would you choose? #leadership #leadership #leadership #leadership #bookcovers #marketing #success #coaching #motivation #management #leaders #leader #culture https://lnkd.in/ewmh78Q