Instagram Launches Reels Ads in All Regions👏 “After testing in select countries, today we’re launching Reels ads to the world. Reels are the best place on Instagram to reach people who don’t follow you and a growing global stage where brands and creators can be discovered by anyone. These ads will help businesses reach greater audiences, allowing people to discover inspiring new content from brands and creators.” 📱📈 NOTE: Reels ads will be displayed in full-screen format, and will be shown in between individual Reels! Read more about Reels Ads HERE: https://lnkd.in/gBCfFvm #instagramgrowth #instagrammarketingtips #digitalmarketingagency #paidadvertising

Influencer Marketing provides brands and small businesses with the opportunity to reach and engage new audiences through individuals they trust. Let’s break down 3 major things to know when it comes to influencer marketing: ✅ Video content shows no signs of slowing down anytime soon and is now a core marketing strategy used by over 80% of all marketers ✅ Performance-based influencer marketing enforces that when using influencers, the campaign must align with the strategic business plan to keep this holistic. ✅ Brands can also add on influencers for a long-term partnership over a simple one-and-done. By establishing a long-term partnership with an influencer, brands can deepen their personalization strategies and have someone in their corner who speaks directly to their target audience. Influencer Marketing provides great value to companies that are looking to switch up their marketing. #influencermarketing #2021marketingstrategy # #socialmedia

Mark Stewart is back at it again, this time discussing Tiktok’s new Business Creative Hub.🤔📲 He breaks it down here⬇️ “There are two main components of the Hub: Business Content Guide and Video Showcase. The Business Content Guide is essentially a cheat sheet for businesses looking to promote their brand with TikTok. There you can find a variety of tips on how to set up your profile, the best times to post, content strategy, and much more. The Content Guide also shares examples of videos from successful Business Accounts to give you an idea of what has worked for others.” Read more about it HERE: https://lnkd.in/da-byRb #tiktokforbusiness #tiktokmarketing #socialgrowth #tiktokads

Here is your reminder to routinely check on your analytics to see what is performing well and what can be improved! There is always room for improvement! 👏 #socialmediagrowth #analyticsmatter #digitalmarketing #socialemedia

Our Client PocketCred by Pravici is now available on Salesforce AppExchange! 👏 Pravici's PocketCred is built on Blockchain technology, specifically to address credential issuance and verification, such as one for COVID-19 vaccines. “The best part is, only the minimum required data that needs to be verified can be presented, allowing a privacy-preserving information exchange to happen,” says Mahesh Balan, CEO of Pravici, “Typically it is a check if the correct test or immunization record exists and if it is not past an expiration date. That’s it, the “Verifier” software is written in such a way that it does not record any PHI information.” Read more about it HERE⬇️  https://lnkd.in/ggwm8bn