https://t.co/xvPByD6li2

“There’s no better way to evaluate our progress than getting [EXP•01] into the hands of dedicated golfers,” says Michael Mahoney, VP, Titleist golf ball marketing. https://t.co/w4ulCLq5lL

Following your gut can work for smaller decisions - but for important decisions, it pays to do consumer research. @Entrepreneur https://t.co/ta8mzi1FHB

RT @MarketingWeekEd: Creativity and storytelling were previously seen as a luxury afforded to B2C brands but B2B marketers are waking up to…

A recent study looked at 11 categories of products and services to uncover what drives brand loyalty. @QuirksMR https://t.co/xm8izZIoLe