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SOCIAL MEDIA MARKETING
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Jan 20, 2023
The launch or move to early access of a new title in the gaming industry is a huge achievement, often following months or years of development and testing. As such, you want to make sure that the marketing elements around that launch are going to be as well-defined as the game itself. For the past […] The post Accelerating Video Game Commerce: Using Xsolla and WordPress to Create The Best-Performing Website appeared first on Digital Ethos®.
Read moreDec 15, 2022
With the holiday festivities fast approaching, having a clear and strategic Instagram advertising strategy is essential in order to appeal to your target customers and draw in potential consumers. Many businesses are not utilising Instagram and its various features to their full potential. particularly as Instagram ads reach almost 30% of internet users. Instead, […] The post The Complete Guide to Instagram Advertising for the Holidays appeared first on Digital Ethos®.
Read moreDec 13, 2022
Holiday season is just around the corner again, so if you’re thinking of boosting your sales by implementing email marketing into your strategy, then you’re on the right track. With inflation skyrocketing you must make sure your campaigns have the best chance of landing in the inbox — and converting readers. Incorporate these 8 email […] The post Email Marketing Tips to Boost your Holiday Campaign appeared first on Digital Ethos®.
Read moreNov 30, 2022
On Wednesday, the 16th of November, as part of the Leicester Business Festival 2022 we held a digital marketing workshop at our head office in Leicester. Following on from the success of our online events in 2020 and 2021, the Growth Festival was designed to provide businesses of all sizes with the tools they need […] The post Six insights from the Digital Ethos Growth Festival 2022 appeared first on Digital Ethos®.
Read moreNov 16, 2022
We’re thrilled to announce that Digital Ethos is joining forces with Cadastra, a global company that blends digital marketing services, consulting and technology. The move is part of our commitment to relentlessly drive success for its clients by providing the highest quality strategic counsel coupled with world-class execution. Creating the agency of the future Cadastra […] The post Digital Ethos Announces Exciting Merger with Cadastra appeared first on Digital Ethos®.
Read moreNov 7, 2022
Creating a Black Friday marketing strategy is key to standing out in a sea of advertising.. Just before Black Friday, customers are being bombarded with deals in every store, whether it’s bricks-and-mortar or online. This is the time of the year that customers expect and are actively looking for deals, but how exactly do you […] The post 7 Black Friday Marketing Strategies To Get Ahead appeared first on Digital Ethos®.
Read moreOct 31, 2022
A digital marketing campaign is an excellent way to add value your business. Its use ensures that it has a strong presence online, especially during key sales periods such as Christmas or Valentines day. With some of the busiest and biggest retail periods around the corner, preparing for seasonal campaigns is an absolute must. […] The post 8 Tips For Running An Effective Digital Holiday Marketing Campaign appeared first on Digital Ethos®.
Read moreOct 20, 2022
A positive online review, where ever it is, provides your customers with confidence. As they are provided by users, they work as a digital word-of-mouth that can positively impact opinions and decision-making. Reviews are critical to consumers, but as poet John Lydgate said, “you can’t please all of the people all of the time”. With […] The post How To Respond To Negative Reviews appeared first on Digital Ethos®.
Read moreSep 30, 2022
During the pandemic we were confined to our homes, meaning people spent more time on their phones on social media, so much so that 30% of users globally said they paid more attention or interacted more with social ads during this time. In fact, paid social ads across Instagram are set to reach around 1.8 […] The post Why Paid Social Ads Worth The Investment appeared first on Digital Ethos®.
Read moreSep 26, 2022
Marketing analytics is more than a nice extra of your marketing efforts; they are the A to Z of your marketing strategy as they help you identify the campaigns that bring results. But what exactly are marketing analytics, and how can you leverage them? We’ll cover all you need to know in this post. What […] The post A short marketing analytics guide: What are marketing analytics and how to use them to drive growth appeared first on Digital Ethos®.
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