Direct Online Marketing
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Jan 13, 2023
What Can B2B SEO Services Do For Growing Companies?
Do you ever feel like B2B SEO services are comparable to one of those puzzles that has no obvious edge pieces? No matter how many pieces pick up and try to put together, they can just never fit quite right. If your B2B company is struggling to get the results it deserves from SEO initiatives, [...] Read More... from What Can B2B SEO Services Do For Growing Companies? The post What Can B2B SEO Services Do For Growing Companies? appeared first on Direct Online Marketing.
Read moreDec 21, 2022
Will AI Replace Copywriters? (Our Review Of Unbounce Smart Copy)
Editor’s Note: In May 2021, landing page builder and platform software company Unbounce acquired Snazzy.ai to add AI copy generator technology to its platform. Since that acquisition, Unbounce has rebranded the tool as “Unbounce Smart Copy.” In the world of artificial intelligence, the “singularity” is when the AI becomes indistinguishable from human thinking. There have [...] Read More... from Will AI Replace Copywriters? (Our Review Of Unbounce Smart Copy) The post Will AI Replace Copywriters? (Our Review Of Unbounce Smart Copy) appeared first on Direct Online Marketing.
Read moreDec 14, 2022
Why I Love Working at Direct Online Marketing
Before I start, I want to make something clear for everybody. I volunteered to write this blog post. Nobody told me, or even specifically asked me to do it. I saw the opportunity to finally write something like this, and I took it. Why? Because I genuinely love working here. Now, if you’re somebody who [...] Read More... from Why I Love Working at Direct Online Marketing The post Why I Love Working at Direct Online Marketing appeared first on Direct Online Marketing.
Read moreDec 2, 2022
Still Putting Off GA4 Implementation? Here’s Why You Can’t Wait.
Editor’s Note: This article about GA4 implementation was originally published in the PTC Member News section of the Pittsburgh Technology Council and is reprinted here with permission. Have you been seeing the acronym GA4 littering your LinkedIn feed and wondered “what the heck is that?” Likely followed by “should I care?” The answer to the [...] Read More... from Still Putting Off GA4 Implementation? Here’s Why You Can’t Wait. The post Still Putting Off GA4 Implementation? Here’s Why You Can’t Wait. appeared first on Direct Online Marketing.
Read moreNov 30, 2022
Why You Have GA4 Connector Errors In Your Looker Studio Reports
Are you one of the many users of GA4 finding errors with your connector (like this one) loading your data and beautifying its presentation in Looker Studio? If yes, then you likely have been experiencing a lot of issues with data presenting in your dashboards. A few weeks back, our team noticed some GA4 issues [...] Read More... from Why You Have GA4 Connector Errors In Your Looker Studio Reports The post Why You Have GA4 Connector Errors In Your Looker Studio Reports appeared first on Direct Online Marketing.
Read moreNov 28, 2022
What is Historical Optimization, and Why Should I Do It?
Historical optimization is one of the most powerful tools in our SEO arsenal. It revives great content and makes it relevant again, which drives more organic traffic to your site. Some might even say it’s magic because of the fast, notable results it brings. Well, if historical optimization is magic, then we are the magicians. [...] Read More... from What is Historical Optimization, and Why Should I Do It? The post What is Historical Optimization, and Why Should I Do It? appeared first on Direct Online Marketing.
Read moreNov 18, 2022
ROAS vs ROI: Which Should You Use To Establish Your Goals?
When it comes to digital advertising, there are a lot of acronyms and abbreviations that can be confusing for those who are just getting started. We hear them incorrectly thrown around all the time, as if weekly Zoom meetings are a never ending showcase of “buzzword bingo.” Perfect examples: Digital Marketing Managers who like to [...] Read More... from ROAS vs ROI: Which Should You Use To Establish Your Goals? The post ROAS vs ROI: Which Should You Use To Establish Your Goals? appeared first on Direct Online Marketing.
Read moreNov 11, 2022
How Much Do Internal Links Affect SEO? (UPDATED November 2022)
Every business on the planet wants their website to rank number one for every keyword that relates to their business. Leveraging internal links for SEO is one of the easiest ways to increase your changes of locking in that number one ranking. And why not? Billions of users turn to Google on a daily basis [...] Read More... from How Much Do Internal Links Affect SEO? (UPDATED November 2022) The post How Much Do Internal Links Affect SEO? (UPDATED November 2022) appeared first on Direct Online Marketing.
Read moreNov 8, 2022
Is GA4 Better Than UA? Find Out In Our Next Webinar!
“Is Google Analytics 4 better than Universal Analytics?” If you are responsible for one of the roughly 28 million-plus websites that still uses Google Universal Analytics, then you’ve probably wondered this to yourself since Google announced it was sunsetting the UA platform earlier this year. Maybe you’ve heard that GA4 is going to require a [...] Read More... from Is GA4 Better Than UA? Find Out In Our Next Webinar! The post Is GA4 Better Than UA? Find Out In Our Next Webinar! appeared first on Direct Online Marketing.
Read moreNov 7, 2022
How to Track Users Across Subdomains (Updated For GA4)
Looking for information regarding subdomain tracking for monitoring users across your entire platform in Google Analytics 4 (GA4)? Just so you know, GA4 handles subdomain tracking automatically. You DO NOT need to do any sort of cross-domain tracking for those situations. How much longer are you going to rely on Universal Google Analytics? You are [...] Read More... from How to Track Users Across Subdomains (Updated For GA4) The post How to Track Users Across Subdomains (Updated For GA4) appeared first on Direct Online Marketing.
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