Jan 20, 2023
Social media fosters connections with other people around the world. We can get the latest and trending topics in just a few clicks on devices, share creativity with others, and easily interact with individuals with similar interests and preferences. With this, there’s no doubt why social media platforms are the most effective way to reach large […] The post 5 Social Media Trends to Use In Digital Marketing appeared first on Emerge.
Read moreJan 20, 2023
Long before the internet and social media, television was the only “virtual way” brands could advertise their products to people. Now that various online platforms are created in line with the emergence of the internet, it called for online content creators to surface, and influencer marketing was born. Although it is not a new concept in […] The post Influencer Marketing: Working with Online Personalities to Improve Brand Recognition appeared first on Emerge.
Read moreJan 13, 2023
So, what should we post about this January? What about next month? For the whole year? Most social media managers and strategists ask these questions and often rely on trend-jacking and mapping business-related topics when planning their weekly, monthly, or yearly content calendars. Not that it’s a bad thing, especially with many supplementary topics, including […] The post Simple Hacks to Diversify your Social Media Content appeared first on Emerge.
Read moreDec 28, 2022
Have you seen ads on TikTok that just grab your attention? So seamless you almost think it was not an ad! TikTok is one of the most popular social media platforms and still growing with still untapped potentials for both digital marketing and content creation. It’s no surprise that businesses are looking to capitalize on […] The post 6 Types of TikTok Ads You Need To Know this 2023 appeared first on Emerge.
Read moreDec 7, 2022
The holiday season is here and brands are ramping up their digital media advertising to attract customers. While it’s difficult to get a promotion done with the small budgets companies have, there are still ways you can show more creativity in your social advertisement campaign. It’s that time of year again for early holiday promotions […] The post How Brands are Celebrating Christmas Season in Digital Platforms appeared first on Emerge.
Read moreOct 28, 2022
The season of giving and celebration is back! Holidays often means parties and reunions and gift-giving, but from a business perspective, this is the season of increased demand from the market. What are the best gifts to buy? Is there a discount? Which product would my parents love for the holidays? These are some of […] The post Holiday Advertising Strategies To Boost Your Sales appeared first on Emerge.
Read moreOct 27, 2022
More than half of the world’s population currently uses social media, and Instagram, with over 2 billion monthly active users as of 2021, is both the O.G. and a pioneer in social media marketing. For over a decade, Instagram has transformed the landscape of social commerce, the creator economy, and how marketers use social media. […] The post New Instagram Features for Growing Brand Awareness appeared first on Emerge.
Read moreOct 12, 2022
Have you ever experienced going to a retail or department store to buy a new set of clothes, and while going around the stalls, you see in-house advertisements for other products? Since you’re already in the store, you end up checking out not just brand-new pants and shirts but also purchasing shoes, belts, cologne, bags, […] The post Why Advertising in Retail Media is a growing trend as a Digital Marketing Strategy appeared first on Emerge.
Read moreOct 5, 2022
Your latest shoe item arrived today; you’re excited to promote on social media since you’re planning to offer a special discount; you made sure you had the perfect high-resolution pictures, incorporated a very creative and active caption, and added the appropriate hashtags– the next day, your post got 100 likes, 70 reshares, and a few […] The post 5 Social Media Metrics to Track Before You Start Advertising in 2022 appeared first on Emerge.
Read moreSep 26, 2022
Trends come and go with each passing year, but some of the most recent ones concern beauty. The past two years refocused consumer’s mindset towards health and wellness, this includes improving overall physical health and beauty. Consumers increasingly value and seek out products and services that can address needs across several wellness dimensions like mindfulness, […] The post Social Media Marketing for Beauty Care and Aesthetic Businesses appeared first on Emerge.
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