Afghanistan

Angola

Albania

United Arab Emirates

Argentina

Armenia

French Southern and Antarctic Lands

Australia

Austria

Azerbaijan

Burundi

Belgium

Benin

Burkina Faso

Bangladesh

Bulgaria

The Bahamas

Bosnia and Herzegovina

Belarus

Belize

Bolivia

Brazil

Brunei

Bhutan

Botswana

Central African Republic

Canada

Switzerland

Chile

China

Ivory Coast

Cameroon

Democratic Republic of the Congo

Republic of the Congo

Colombia

Costa Rica

Cuba

Northern Cyprus

Cyprus

Czech Republic

Germany

Djibouti

Denmark

Dominican Republic

Algeria

Ecuador

Egypt

Eritrea

Spain

Estonia

Ethiopia

Finland

Fiji

Falkland Islands

France

Gabon

Georgia

Ghana

Guinea

Gambia

Guinea Bissau

Equatorial Guinea

Greece

Greenland

Guatemala

Guyana

Honduras

Croatia

Haiti

Hungary

Indonesia

India

Ireland

Iran

Iraq

Iceland

Israel

Italy

Jamaica

Jordan

Japan

Kazakhstan

Kenya

Kyrgyzstan

Cambodia

Kosovo

Kuwait

Laos

Lebanon

Liberia

Libya

Sri Lanka

Lesotho

Lithuania

Luxembourg

Latvia

Morocco

Moldova

Madagascar

Established in 2014, Ethic Advertising Agency is a full service, award winning advertising agency assisting businesses, organizations, and individuals in meeting and exceeding their advertising goals and needs.  As a Pittsburgh advertising agency, Ethic Advertising Agency predominately serves clients in the greater Pittsburgh area with clients across the country, as well.
At Ethic, we specialize in working with companies that have a six (6) or seven (7) figure annual advertising budget by analyzing how to maximize their advertising budget with the best possible solutions.  Once we create the advertising “game plan,” we effectively and personally implement a plan and develop high-quality creative content.  Some of our services include media planning, media buying, creative development, research, printing, website development, and digital advertising (SEM, SEO, social media, targeted display, etc…).
What makes us different, and why you should select Ethic Advertising Agency as your adve

Beginning July 1, 2023, Google Analytics 4 (GA4) will replace Universal Analytics. What does this mean for users of the platform and what should they do to prepare?  Universal Analytics data will no longer be collected after July 1, 2023, but users will still be able to access previously collected Universal Analytics data for about&#8230;
The post <a rel="nofollow" href="https://www.ethic-ads.com/ga4-what-you-need-to-know-before-the-switch/">A Guide to Google Analytics 4: What You Need to Know Before the Switch </a> appeared first on <a rel="nofollow" href="https://www.ethic-ads.com">Ethic Advertising LLC-All Rights Reserved</a>.

A Guide to Google Analytics 4: What You Need to Know Before the Switch

At Ethic Advertising Agency, we collectively pick, read, and discuss one book per year, and many of our teammates and colleagues read additional professional books through out the year.  Below are our 2022 top 6 reads. 6. Often Wrong, Never in Doubt by Donny Deutsch: This is the biography of how advertising mogul and big&#8230;
The post <a rel="nofollow" href="https://www.ethic-ads.com/our-2022-book-recommendations/">Our 2022 Book Recommendations</a> appeared first on <a rel="nofollow" href="https://www.ethic-ads.com">Ethic Advertising LLC-All Rights Reserved</a>.

Our 2022 Book Recommendations

Ever since you walked into that boutique clothing store, all you see now are ads for that dress, either from that store, or a competitor. Is that a coincidence? No. Most likely, you are being solicited using Geofence Advertising Technology. Geofence advertising has emerged as one of the top advertising strategies in the country. Statistics&#8230;
The post <a rel="nofollow" href="https://www.ethic-ads.com/what-is-geofence-advertising/">What is Geofence Advertising?</a> appeared first on <a rel="nofollow" href="https://www.ethic-ads.com">Ethic Advertising LLC-All Rights Reserved</a>.

What is Geofence Advertising?

AMA Pittsburgh gave me the wonderful opportunity to do an interview with them that they transformed into the guest blog post below.  Click here for the same blog on their site. There’s a phrase I like that summarizes the way I think about advertising in regards to generating sales and solving business problems: The best way&#8230;
The post <a rel="nofollow" href="https://www.ethic-ads.com/advertising-as-altruistic-problem-solving/">Advertising as altruistic problem solving for businesses</a> appeared first on <a rel="nofollow" href="https://www.ethic-ads.com">Ethic Advertising LLC-All Rights Reserved</a>.

Advertising as altruistic problem solving for businesses

Think about how many flies a spider catches if it only runs one sticky line. You&#8217;re probably thinking &#8220;zero,&#8221; or maybe a few if it&#8217;s lucky, right? You&#8217;re right! One sticky line is not very effective, but when the spider intersects multiple lines into its web, it creates a stronger, more efficient means of capturing&#8230;
The post <a rel="nofollow" href="https://www.ethic-ads.com/digital-advertising-spiderweb-effect/">Digital Advertising Spider Web Effect: Hard to Miss, Hard to Get Out</a> appeared first on <a rel="nofollow" href="https://www.ethic-ads.com">Ethic Advertising LLC-All Rights Reserved</a>.

Digital Advertising Spider Web Effect: Hard to Miss, Hard to Get Out

Best Practices: Top 10  Have a powerful message. You want to emphasize benefits, not features. Make sure that the copy is compelling. You should consider using dates, times, and limited offers to create a sense of urgency and prompt the consumer to take action.   Use keywords! Using keywords in your ad can help tell the&#8230;
The post <a rel="nofollow" href="https://www.ethic-ads.com/top-ten-best-practice-tips-for-creating-stellar-digital-ads/">Top 10 Ways to Avoid Creating Shitty Digital Ads:</a> appeared first on <a rel="nofollow" href="https://www.ethic-ads.com">Ethic Advertising LLC-All Rights Reserved</a>.

Top 10 Ways to Avoid Creating Shitty Digital Ads:

Ethic Advertising Agency’s Demand Side Platform (DSP) of choice for display, video pre-roll, and OTT/CTV advertising is Simpli.fi. The targeting, reporting, and capabilities are ideal for hyper-targeted programmatic advertising strategies; and, although we utilize various DSPs within our portfolio of services, we couldn’t ask for a better relationship simply based on their commitment to transparency,&#8230;
The post <a rel="nofollow" href="https://www.ethic-ads.com/discrepancies-between-google-analytics-data-programmatic-reporting/">Four Reasons Why You See Discrepancies Between Your Google Analytics Data &#038; Programmatic Reporting</a> appeared first on <a rel="nofollow" href="https://www.ethic-ads.com">Ethic Advertising LLC-All Rights Reserved</a>.

Four Reasons Why You See Discrepancies Between Your Google Analytics Data & Programmatic Reporting

What Is Self Retargeting? We use the term &#8220;self retargeting&#8221; to talk specifically about targeting and serving ads to people who have already been to an advertiser&#8217;s physical location and/or website. There are two ways to do this: 1) Geofence targeting, which uses GPS tracking to identify user devices that have physically entered a specific&#8230;
The post <a rel="nofollow" href="https://www.ethic-ads.com/maximizing-self-retargeting/">Small Ad Budgets Yield Big Results With Self Retargeting Tactics</a> appeared first on <a rel="nofollow" href="https://www.ethic-ads.com">Ethic Advertising LLC-All Rights Reserved</a>.

Small Ad Budgets Yield Big Results With Self Retargeting Tactics

Where did the name Ethic Advertising Agency come from? Every time I’m asked this question, I feel a little pride in my younger self. Picking a company’s name is very similar to selecting your child’s name. It’s an exciting, but stressful process that eventually you have to make and hope you adorned them with the&#8230;
The post <a rel="nofollow" href="https://www.ethic-ads.com/how-ethic-advertising-agency-got-its-name/">How Ethic Advertising Agency Got It&#8217;s Name</a> appeared first on <a rel="nofollow" href="https://www.ethic-ads.com">Ethic Advertising LLC-All Rights Reserved</a>.

How Ethic Advertising Agency Got It’s Name

You guessed it.. Google Grants! For qualifying nonprofits, using Google’s grant of up to $10,000 worth of Google AdWords each month is such a great way to expand your audience. If you are looking to increase traffic and exposure to your not for profit organization, listed below are ways that will help you strategically grow&#8230;
The post <a rel="nofollow" href="https://www.ethic-ads.com/tips-for-google-grants/">Tips and Tricks for Your Google Grants Account</a> appeared first on <a rel="nofollow" href="https://www.ethic-ads.com">Ethic Advertising LLC-All Rights Reserved</a>.

Tips and Tricks for Your Google Grants Account

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Ethic Advertising Blog

@EthicAd is in the running for a Telly's People Choice Award.  Please give us 5 start for our Dio + Co video. Thanks to all that worked on this project! https://t.co/HQ4TEypTbk

Ethic Advertising Agency

Traction, by Gino Wickman is starting off our series of Jeff's Recommended Books. These pages explore the secrets of getting a grip on your business by strengthening the six key components of success and growth. Go get yourself a copy! 

#business #growth #learning #Advertising

We're happy to announce that Ethic Advertising Agency was listed as one of the best advertising agencies in Pittsburgh by Expertise for the seventh year in a row! Go team!!

#celebrate #achievements #ethic #ethicadvertising #pittsburgh #topagencies

The Ethic Team continues to grow! Scott has recently joined as our Director of Business Development and we're PUMPED to have him on. Join us in welcoming him to the team! 

#wearegrowing #ethicads #ethicadvertising #advertising #business #growth

Join us and @depaulschool in celebrating listening and spoken language! Thanks to @pghtransit we're spreading the accomplishments of DePaul School Pittsburgh and their incredible students.

#depaulschool #pghtransit #learning #education #celebration #accomplishments

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