PR can be a powerful tool for startups, when used properly. Here is some guidance on how to help position your startup to get the right kind of media coverage. https://j.mp/3tRr7Q5 #startups #PR #media

When it comes to deciding how to advertise your business, everything sounds like a good idea — inbound marketing, social media, videos, local print ads, direct sales, even direct mail. Can you do it all? Not if you have a fixed marketing budget, and certainly not if you’re trying to do it all yourself. Click here >> https://lnkd.in/eqZssBP to read about the marketing challenge of one of our recent clients and how we solved it. Then tell us, what have you found is the best way to reach your target audience? Share in the comments! #casestudy #marketing #strategy #publicrelations #evokeideas

Are you struggling to generate leads or convert leads into customers? In our work, we see some common mistakes in lead generation that can really hinder the growth of any business. From simple follow-ups to more complex tracking systems, there are a decent number of steps to take to make your lead generation campaigns successful. Keep reading to make sure you're not making one of these top common lead generation mistakes! Click here >> https://lnkd.in/gD9Tv8H #customeracquisition #leadgeneration #marketing #strategy #evokeideas

Service businesses can struggle through growth periods. Without an outbound sales force or a list of potential contacts, options are fairly limited. One company found a unique way to ramp up their inbound leads through online marketing, but it wasn’t as straightforward as expected. It took a bit of ‘figuring it out,’ but they ultimately acquired over 400 new leads in two months. Here's how >> https://buff.ly/3itHOgb #casestudy #marketing #strategy #leadgeneration #evokeideas

Simply using national or regional marketing campaigns alone is not as effective as supplementing those larger campaign strategies with local store marketing. Direct mailers, local promotions, special events and local advertising on the radio, in the newspaper and on local television are all ways that you can leverage local store marketing. What's the one thing some of the most successful local store marketing campaigns all have in common? Keep reading >> https://lnkd.in/e6iMZeJ #localbusiness #localseo #marketing #strategy #evokeideas