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After a competitive Request for Qualifications bidding process in 2015, Lasso was awarded a contract to provide media buy planning, strategy and buying services to the Town of Parker’s Cultural Department (Parker Arts). Parker Arts encompasses the facilities and events overseen by the Town of Parker’s Cultural Department, including a wide variety of cultural, arts, scientific and educational programming and rentals at their three unique locations. 

In March of 2020, COVID-19 hit Colorado, forc

Parker Arts

Social Media Marketing

Copywriting

Parker Arts Members can enjoy Halloween candy and wine pairings on October 27th at the PACE Center! Want to join us for fun events like this one? Learn more about becoming a Parker Arts Member: https://parkerarts.org/membership/

Get those tiny feet moving with our Preschool Movement (Ballet, Tap, Tumbling) class! This four-week course offers little children the opportunity to expand their understanding of spatial awareness, enjoy movement and learn social skills. Class starts this Thursday, so be sure to register today!

On Monday, October 18, we'll be unveiling the Little Art Gallery in front of the PACE Center! Instead of books being in the little library, ours will have art. Folks will be able to grab a piece of art and put in one of their own. Here's some of the art that will be in the Little Art Gallery when it opens! We'd love to see you at the unveiling to check out the art, join us for snacks, and even create your own masterpiece. 

Sign up to attend here: https://parkerarts.org/event/little-free-art-gallery-opening/

Join us for a Tribute to Billie Holiday on Friday, October 8th! The Colorado Jazz Repertory Orchestra will be performing alongside vocalist Heidi Schmidt for one swingin' night. Get your tickets today!

Mat and Savanna Shaw will be at the PACE Center TOMORROW! Check out this message from the father-daughter duo themselves and be sure to grab your tickets on the Parker Arts website: https://parkerarts.org/event/mat-and-savanna-shaw/

facebook

Parker Arts on Facebook

A huge thank you to @matandsavanna for their wonderful performance at the PACE Center this weekend! Here's what our patrons had to say:⁣
⁣
🌟 Absolutely phenomenal. The most beautiful voices we've ever heard. After the show, my son, looked at me all starry-eyed and said, "That was AMAZING!"⁣
⁣
🌟 LOVED seeing Mat & Savanna Shaw live. It was a great concert and a perfect venue.⁣
⁣
🌟 They were amazing - such wonderful talent! So happy to have been able to see Steven do his magic on the piano as well.⁣
⁣
🌟 Wonderful performance… Please bring them back!⁣
⁣
🌟 It was very uplifting and refreshing.⁣
⁣
🌟 Loved this duo - so appreciate being able to hear them in person.⁣
⁣
🌟 Simply amazing! Mat and Savanna’s talent is unmatchable.⁣
⁣
We still have lots of other amazing acts coming to Parker Arts this year, so check out our website to see what's next and get your tickets! https://parkerarts.org/

@theoakridgeboys will be here THIS SUNDAY! You don't want to miss out on this award-winning group. Get your tickets on the Parker Arts website today. Thanks to @cardelhomesdenver for sponsoring this show!

Join us for a Tribute to Billie Holiday on Friday, October 8th! The Colorado Jazz Repertory Orchestra will be performing alongside vocalist Heidi Schmidt for one swingin' night. Get your tickets on the Parker Arts website today! @coloradojazz

Parker Arts Members can enjoy Halloween candy and wine pairings on October 27th at the PACE Center! Want to join us for fun events like this one? Learn more about becoming a Parker Arts Member on our website.

Join us on Monday, October 18 for the unveiling of Parker Arts’ “Little Free Art Gallery” (like a “Little Free Library”)! Add your own tiny art, take a piece, or just enjoy a look inside. After the unveiling, enjoy refreshments and the opportunity to make your own tiny masterpiece. Sign up to attend on the Parker Arts website!

instagram

Parker Arts on Instagram

We’re a Denver digital marketing agency that helps nonprofits and government agencies make the greatest impact they can. Our goal: to help you share your mission using the same top-tier services as for-profits — but for a price that fits your budget.

Baby John had a blast at Erich's birthday this weekend, mesmerized by the patio lights and the festivities. How did everyone spend their weekends?

Lasso Digital

Why it makes sense to have our agency do your social media marketing.

Several weeks ago Ana Trevino, our longtime friend, partner, and owner of ESPUFFIN, a company that specializes in engaging diverse communities, lead a Hispanic Marketing presentation for our team. Today is the first day of Hispanic Heritage Month and so we’re reflecting on what we learned. Here are some of the key takeaways to use in understanding the significance of the US Hispanic market, understanding Hispanic culture in the US, and how to use these understandings to engage with the US Hispanic market.

Today is our owner and founder's birthday and the world needs to see these throwback photos of him! But in all seriousness, Erich has shaped our team and this company in an incredible way, always keeping our positive and upbeat work culture as his top priority. These are just a few of our favorite things about working with Erich: 
🎉 The sense of humor he brings to every project and meeting
🎂 His humility - he's not afraid to admit it when he doesn't know something or when he's wrong.
🎈The positivity that he radiates and puts into our work culture
🎁 His genuine compassion for people - he always puts people first before profits, whether it's our team or clients.
🎊 His longterm mindset - he always takes the time to teach members of our team to support our growth as individuals and make our team stronger.

"In challenging, uncertain times especially, we cling to familiarity, comfort and what we recall from the 'good old days.' It’s no surprise that during a global pandemic, nostalgia marketing is all the rage." 

Nonprofits specifically rely on storytelling to fundraise and further their mission. Nostalgia marketing is the perfect way to convey your messaging. Tap our link in bio for @sproutsocial's 5 tips for tapping into the power of nostalgia marketing.

Instagram

Evolution Communications Agency on Instagram

We stumbled across this oldie, but a goodie opinion piece from the GIVING USA FOUNDATION INC's Insights. Rick Dunham, CEO of Dunham+Company, dives into the question of avoiding mediocrity that we all ask ourselves... or as he words it, "Do You Have the Guts to Blow Things Up?"

#businessgrowth #professionalgrowth #personaldevelopment #growth #nonprofittips #managementtips #lifehack 

There are 100's of ways you can create and convey content. A sign of a good marketer is knowing how to produce content for various platforms and reuse and recycle it in alternative and relevant ways. Just like learning styles, different content methods will attract different attention.

#marketingtips #digitalmarketingtips #content #contentcreation #contentmanager #reducereuserecycle 

Every nonprofit needs internal and external ambassadors. Here's NonProfit PRO's breakdown on why you should be cultivating these types of relationships. Rest assured, for our nonprofit clients and partners, we are your biggest cheerleaders 📣 😀 
https://bit.ly/2WApxa7

#nonprofit #ambassador #advocate #networking 

Such an interesting read from Virginia Commonwealth University on the International Olympic Committee's rules and regulations regarding athlete activism, and why society needs to "move away from reducing athletes to their athletic identity and view them as humans first." The Olympics ended yesterday, but after a year of social justice outcries, the decision to use our professional platforms to stand up for what we believe in will continue to be a privilege and a challenge. 

#olympics #olympics2021 #olympicathlete #activism #activist #useyourplatform #socialjustice

It's almost the weekend and we CANNOT wait to kick it off right tonight at Discovery Park for an outdoor, free concert series hosted by our client, Parker Arts Culture and Events Center. Can't make it tonight? Don't worry! It's every Thursday this month from 6-7:30pm. Learn more: https://bit.ly/3id6Y42

P.s. Tickets are now on sale for their in-person performing arts events this Fall!

#colorado #art #supportthearts #outdoorconcert #concert #concertseries #summerconcertseries 

LinkedIn

Evolution Communications Agency on LinkedIn

As you know, we changed our name last month to Lasso Digital. Unfortunately, Facebook hasn’t gotten the memo. 

Facebook won’t let us change our Facebook page’s name to Lasso Digital, so we’re moving to a new Facebook Page under our new name. This page will no longer be used.

We’re sharing helpful links, cute pet pictures, and nonprofit inspo all the time on Facebook so be sure to follow us on our new page! 
https://bit.ly/3t3uWBt

Evolution Communications Agency

Meet the Team: Jordan Yates, Content Creator

🔹Role at Lasso in 5 words: Writing, editing, and cracking jokes

🔹Favorite thing about working at Lasso: I love collaborating with such a passionate and genuinely caring team!

🔹Famous person you'd have lunch with: Lin-Manuel Miranda

🔹Go-to Karaoke Song: Underdog by Alicia Keys

🔹Favorite pandemic pastime: Finally reading some of the books I’ve collected over the years

🔹Currently binge-watching: The Last Airbender (hey, don’t judge!)

In honor of International Women's Day this week, read on to understand the power of females in the nonprofit sector. https://bit.ly/3roXNzy

Have a demanding funder? We hear you! Watch this video, a satire of The Apprentice, for a good laugh about something that is all too common in the nonprofit space: https://bit.ly/3rrA3es

Evolution Communications Agency

Evolution Communications Agency

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