FORTAY media
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SOCIAL MEDIA MARKETING
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Sep 6, 2022
A complete guide to video production (2023): How to produce a video step-by-step
Yes, we know. Video can be daunting and scary. You may already feel comfortable producing different types of content, but when it comes to video, maybe you don’t know where to start? Well, video is just like any other type of content but with its own characteristics. A piece of writing needs planning and research. […]
Read moreMay 18, 2021
Stand out from the crowd with Promotional Videos
We understand why you want to showcase every feature your products have. But it won’t work. People want to buy results, not specifications. Selling a product or service is about targeting the right people and telling them how you are adding value to them. By understanding your potential consumer’s pain points you will be able […]
Read moreMay 10, 2021
The Importance of Presenter-Led video for your Business
Some topics just work way better with a quality presenter. A presenter-led video or talking head video is an effective way to present information and engage with your audience, using a spokesperson. This way, you can build trust with the viewer and encourage them to buy. This type of video can help you create a […]
Read moreMay 4, 2021
Step by step to the perfect Case Study Video
Case Study videos are a highly effective marketing tool. What is the main reason for this? Trust! Remember: people buy from people. Through video testimonials, your existing customers tell your potential consumers why they should choose you. Video case studies can automatically add an element of trust and authenticity. Are they different, then, from a […]
Read moreApr 26, 2021
How to write an effective Corporate Video Script in 9 Steps
Corporate Video Script We know creating videos can be intimidating, especially if you are new to it. What a lot of people don’t know is that producing a video involves a lot of pre-filming planning. While great visuals and audio are highly effective when grabbing audiences attention, a good script is key to deliver the […]
Read moreApr 19, 2021
What is Motion Graphics and why do you need it for your company?
We all keep saying that a picture is worth a thousand words, but a video is worth millions of words. What about layering video, music, pictures AND words together? Yes, that will produce a killer piece of content to enhance your marketing efforts. Motion graphics videos allow you to tell amazing stories that […]
Read moreApr 15, 2021
How to write engaging social media copy
The most underrated aspect of social media marketing today… Copy. We’re all guilty of focusing on the importance of visuals when it comes to social media. Whilst it’s true a good visual will capture the attention of your audience as they scroll down their feed, a standout visual without enticing copy to accompany it can […]
Read moreApr 12, 2021
Skyrocket your business with Drone Filming
Drone Filming Yes, video is quickly becoming the most popular way to connect with your audience. But don’t stop there! More and more marketers are realising the power of visual communication and including it in their digital strategies. The number of videos online is growing significantly and at a really fast rate! Now it’s not […]
Read moreApr 7, 2021
Shooting for success with Event Filming
Event Filming Putting an event together takes a great amount of work. It requires time, effort, money and organisation. So, the last thing you want is people to forget about it the next day. You also don’t want to put a limit on the number of people that will be able to live that experience. […]
Read moreMar 15, 2021
Your complete guide to all things 2D Animation
2D animation is one of the major types of animation. Due to its low cost and fast turnaround, it’s a preferred way to create videos. It is extremely versatile as it has a diverse range of uses, such as animated movies, marketing videos, training materials, advertisements and so much more. With the rise of […]
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