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GOLDTOE came to HireInfluence looking to engage key athletic influencers in target demographics to promote GOLDTOE athletic socks and engage audiences about the versatile qualities of the GOLDTOE brand. GOLDTOE is known for being much more than your typical sock, it is a high-quality, high-performing sock. The HireInfluence team set out to create an engaging campaign that would align the brand with high performing athletic influencers that, like GOLDTOE, were much more than what meets the eye.

GoldToe

Influencer Marketing

Campaign Management

We all spend roughly 30 minutes to an hour every day scrolling through social media. And there are billions of us doing this each and every day. ...

How To Find Influencers

How to Create a High-Impact Influencer Marketing Strategy The idea of having someone else endorse or promote your products and services isn’t a new idea, but it...

Influencer Marketing Strategy

Small boutique fashion labels, globally recognized shoe brands, and fast food joints &#8211; what do they all have in common? They all use influencer marketing to connect...

Types of Influencers

Influencer marketing has made an explosive entrance onto the marketing scene, with companies of every size and niche clamoring to get a piece of the action.  Generating...

What is Influencer Marketing?

Everyone from boutique fashion designers to globally recognized brands are turning to influencer marketing to create genuine connections with their target audience and to further their marketing...

Micro-Influencers: The Complete Guide

Looking for how to become a brand influencer? It’s not as simple as it might seem. You won’t become an influencer overnight, and building a dedicated and...

How to Become a Brand Influencer

Today, we have the privilege of speaking with Veronica Ramirez, an attorney specializing in content creation and influencer marketing.  HI: Alright, Veronica, let’s get started. First, introduce...

HireInfluence Interview Series | Veronica Ramirez, Influencer Attorney | Curator Counsel

5 Indian Influencers We’re Loving Right Now As influencer marketing becomes more popular, we’re seeing rising stars in every industry – and from virtually every country –...

Top Indian Creators We Can’t Get Enough Of

Business Influencers: From Tony Robbins to Elon Musk Instagram used to be a social media platform for entertainment, but it’s now an excellent place to find clients,...

Top Influencers and Thought Leaders in Business

Gaining traction as a startup is a tall order. Often faced with limited or nonexistent marketing budgets and little-to-no marketing professionals, startups have fewer options to boost...

How Influencer Marketing Can Benefit Your Startup

blog

GoldToe on Blog

MTV came to Hireinfluence to launch the #MyMTVStyle influencer marketing campaign with the objective to promote the newest collection: Capsule Collection and its presence at Walmart through the use of Gen Z influencers. TikTok was recommended as the first launch point since it lines up with the Gen Z demographic and TikTok’s media vibe also aligns with MTV branding: which focuses on creative expression and legacy!

MTV x Walmart

HireInfluence partnered up with Nickelodeon brand to launch the #TMNTxWalmart influencer marketing campaign. The brand wanted to showcase the re-launched Rise of the Teenage Mutant Ninja Turtles series at Walmart featuring bedding, toys, and more. The creative pairing of an interior designer and our family influencers brought about the perfect combination to bring to life what the perfect TMNT lair would look like!

Nickelodeon #TMNTxWalmart 

Community Coffee requested the help of HireInfluence to debut a fresh new look and branding at the National Restaurant Association show in Chicago. The brand needed a powerful strategy that would inspire show attendees, drive booth traffic, engage patrons, and position Community Coffee as a forward-thinking brand. Additionally, Community Coffee aimed to build exposure for their new “Sweet Lemonade” product line both at the event and online.

Community Coffee #STYLEYOURPLATE

“Colors of Carlsbad” is an integrated marketing campaign designed to build the ‘Visit Carlsbad’ brand image with luxury travelers, culinary enthusiasts, wellness seekers, avid golf/tennis players, and families. The campaign goal was to make Carlsbad the hottest destination for Insta-worthy images and secure its presence as the city with the most attractive offering for travelers’ social media feeds.

Visit Carlsbad #ColorsOfCarlsbad

HiMirror was so pleased with the outcome of their previous influencer campaigns with HireInfluence, that they wanted to build off of that success. HireInfluence was tasked to create the HiMirror on-site event strategy to showcase the HiMirror product in an effective, hands-on way. NY based influencers were invited to a morning brunch where they were able to interact with the HiMirror product and learn its features while re-creating their morning routine. Creative elements were incorporated to k

HiMirror #MYMINIMIRROR

Taiwan

The Taiwan Expo USA campaign was centered around securing attendees and educating audiences on Taiwan’s culture, innovative products, and the benefits of a Taiwan-US relationship. 

Each ad, media placement, billboard, social post and influencer post highlighted the best Taiwan has to offer to encourage residents of the DC area to attend the live trade show. To grab the attention of our target audience we highlighted the fact that bubble tea, a globally enjoyed beverage, originated in Taiwan an

Taiwan External Trade Development Council (TAITRA)

Social Media Marketing

Content Marketing

Graphic Design

Public Relations

Copywriting

Event Marketing

Creative Strategy

HireInfluence partnered with JoJo Siwa to launch a TikTok dance challenge to promote her new song, music video and cross-category assortment. The campaign featured JoJo’s new song as influencer parents danced along wearing JoJo merchandise and directing their audiences to join in. The fast paced content was highly engaging and effectively promoted JoJo’s new song and merchandise available at Walmart.

JoJo Siwa

Brand Management

HireInfluence and Ricola teamed up to launch the #VoicesThatThrive influencer marketing campaign. The brand wanted to position Ricola as an everyday item for consumers to stay refreshed and feeling 100%. We partnered with influencers that covered a wide range of industries, as some were podcasters, athletic coaches, doctors, actors and singers. These influencers shared exactly how they utilize Ricola for work and in their everyday lives.

Ricola

Influencer Marketing Agency of the Year 2023 + 2024.

HireInfluence has led the influencer marketing industry since 2011. We create and manage successful campaigns for the world’s most established brands like Microsoft, Oreo, Adidas, Southwest Airlines, McDonalds, Warner Bros, NFL, Target, Meta and more.

We’re experience-makers, strategic thinkers, trend shapers, innovators, and analysts. We tell brand stories through authentic campaigns from conceptualization to implementation, while leveraging strategies to break through the noise.

We raise the bar for influencer marketing, setting the standard for what established brands expect from influencer marketing agencies.

"2023 was the best sales year for Haggar in over 15 years! Thank you for helping us make the year such a success." - Mindy Davis, Haggar

"Not exaggerating when I say the best account lead for an influencer marketing campaign - and trust me, I've worked with quite a few ;)" - Jane Chandler, Payless Shoes

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