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SOCIAL MEDIA MARKETING
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Aug 5, 2022
Is your content not performing as well as you’d hoped? Simply creating content and releasing it doesn’t guarantee success for your business. Content needs to be engaging and properly defined before publishing so it aligns with your target audience to create a buyer’s journey.In this episode, we are joined by our special guest, Ken Marshall, […] The post B2B Marketing Tips That Work In 2022: Content, SEO, Social, and Authenticity appeared first on Canada's Leading SEO, Social and SEM Digital Shop.
Read moreJul 29, 2022
When your business grows and expands from its original design, customers new or old can become confused by the change and unsure of the direction you’re heading in. Your company may need to redefine itself to reduce complexity, and the best way to do that is through a rebrand. In this episode, we are joined […] The post The Anatomy of a Rebrand: Humanizing a Tech Brand appeared first on Canada's Leading SEO, Social and SEM Digital Shop.
Read moreJul 22, 2022
It can undoubtedly be frustrating when your business or website comes up at the bottom of a search.That’s exactly why you need proper SEO optimization to increase traffic to your site and climb the search engine ranks to be visible to potential clients.In this episode, we’ll be talking to Vikas Singal, an entrepreneur, Professional SEO […] The post SEO Fundamentals and the Future of Search for Business appeared first on Canada's Leading SEO, Social and SEM Digital Shop.
Read moreJul 15, 2022
It’s no easy task connecting your brand to a targeted demographic without the right tools. That’s where the power of target market research and data analytics comes in! In this episode, we’ll talk to Angeley Mullins, CMO & CGO at Latana Brand Tracking. With more than 18 years of experience in growing companies and markets, […] The post Brand Tracking : Beyond Brand Mentions with Angeley Mullins from Latana appeared first on Canada's Leading SEO, Social and SEM Digital Shop.
Read moreJun 24, 2022
It’s true that everyone needs healthcare, so why would medical professionals consider marketing?With the right strategy and marketing, your practice can stand out by reaching patients both new and old, helping grow your business.In this episode, we’ll be talking to Justin Knott, CEO of Intrepy Healthcare Marketing.Justin is a speaker, podcaster, and content creator that helps physicians and […] The post How SEO, Digital Ads, and Specialty Marketing Strategies Can Help Grow Practices appeared first on Canada's Leading SEO, Social and SEM Digital Shop.
Read moreJun 17, 2022
While communicating through social platforms gets your message across, it may not build the genuine connection you want for your audience.It can feel robotic, scripted, or even disingenuous. So what’s a good solution?In this episode, we’ll be talking to Roger Nairn, Co-Founder, and CEO of JAR Audio.Podcasting can engage listeners by delivering value in the form […] The post The Power of Podcasting for Building Your Brand. appeared first on Canada's Leading SEO, Social and SEM Digital Shop.
Read moreJun 10, 2022
Is there anything worse than dry, boring, or stale content being pushed out to social media channels?Well…yeah of course there is, but it’s still cringy. The key is: to blend video content and humour to spark engagement with your audience.And no.You don’t have to be a comedian to use humour. What’s on Tap? We’ll look at […] The post Pushing Sellers & Marketers Out of Their Comfort Zones With Video & Humour appeared first on Canada's Leading SEO, Social and SEM Digital Shop.
Read moreJun 3, 2022
Do you find that daily life in a remote setting lacks the necessary communication to function effectively as a team? Having a positive corporate culture is key to any company’s success. When everyone works together to create a better experience in the workplace, it brings better results for the business and the team. Joining us […] The post Inside out marketing: Leveraging company culture appeared first on Canada's Leading SEO, Social and SEM Digital Shop.
Read moreMay 20, 2022
Have you ever wondered what goes into the engagement process of the B2B space?The world of B-2-B solutions can be very intricate.Selling in the B2B space is very different than B2C or product-driven spaces. Relationships are complex, every engagement is unique and requires a more complex team of stakeholders. Joining us on this week’s Live […] The post How to Sell Complex B2B Solutions and Foster Relationships appeared first on Canada's Leading SEO, Social and SEM Digital Shop.
Read moreMay 13, 2022
You’ve probably heard the well-worn term “Time is money”. With content marketing, a lot of time can be burned on simple or repetitive tasks.That’s where the power of automation comes in…Content automation can help your team’s workflow, allowing them to focus on vital sales and marketing strategies to bring in those new and returning customers. […] The post Unlocking the Power of Automation to Scale Content Creation appeared first on Canada's Leading SEO, Social and SEM Digital Shop.
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