QR codes: A thing of the past or a steppingstone in media buying technology? Rediscover the potential of the new and improved Quick Response code. https://www.hotspexmedia.com/newsroom/an-ode-to-the-humble-qr-code

With a vast focus on online marketing campaigns, retailers were forced to learn the ways of the digital landscape, but how can businesses get the most out of their programmatic advertising when so many companies are vying for consumer attention? https://www.hotspexmedia.com/newsroom/how-to-throw-together-a-successful-last-minute-holiday-campaign

#Programmatic spending up across all channels @joopRijk http://ow.ly/xx38S

Attribution models give you more control over how much credit each ad interaction receives for your conversions. Find out how you can sustain and advance your revenue while respecting consumer's preferences for privacy. https://www.hotspexmedia.com/newsroom/the-importance-of-conversion-modeling

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