IAS Marketing Services
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IAS Marketing Services
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SOCIAL MEDIA MARKETING
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Jan 17, 2023
What To Include in Your 2023 Marketing Budget
Did you know that, depending on your industry and goals, you should spend anywhere from 5-25% of your budget on marketing? While allocating your budget, it’s important to think about the goals of your marketing strategy. That way, you can make sure you’re spending your marketing budget in a way that will help you achieve ... Read More >
Read moreDec 19, 2022
Finding Longevity and Success in Your Small Business
As a small business that has been around for 20 years, we know a little about longevity and success. What we have been able to achieve and how cannot easily be broken down, but here are our top three ways to find success in the long run. Find Good People IAS has always believed in ... Read More >
Read moreSep 20, 2022
Top Instagram Reel Hacks for 2022
Creating Instagram Reels for your brand or business can help you unlock huge growth potential and allow your brand to interact with your audience in a new and creative way. Here are our Top Instagram Reel Hacks for 2022: Keep up With the Trends Reel trends come and go so quickly, make sure you don’t ... Read More >
Read moreAug 15, 2022
How to Launch a Direct Mail Marketing Campaign
Did you know that direct mail has one of the best Returns on Investment of all marketing channels? According to the Association of National Advertisers, direct mail has an average ROI of about 112%. So, what does it take to have a successful direct mail campaign? Consistency (our favorite word!) Top-notch design A high-quality list ... Read More >
Read moreJul 18, 2022
The Importance of Consistency in Marketing
Consistency is key when it comes to marketing! Not only is a consistent brand image crucial, but a consistent marketing strategy is as well. The more consistent you are with your marketing, the more consistent your results will be. Remember that marketing is an investment. Investing your time and resources to keep your marketing efforts ... Read More >
Read moreMay 16, 2022
IAS is Among the Best Marketing Agencies in Sarasota
Did someone say best local marketing agency?! You heard that right – IAS Marketing Services won the silver award for Best Local Marketing Agency by SRQ Magazine! For the last 14 years, SRQ Magazine has held a “Best of SRQ” competition, where they poll their readers and ask them to vote on their favorite local ... Read More >
Read moreApr 13, 2022
Are you Utilizing Your Google Business Profile to its Full Potential?
Your Google Business Profile (previously known as Google My Business) is more important now than ever before; it is essential for any company’s online presence. Think about it… where is the first place you go to look up a business, or anything really? Google, of course! So let’s discuss how you can use your Google ... Read More >
Read moreDec 14, 2021
Integrating QR Codes into Your Marketing Strategy
In a world where digital media is flourishing, people are using their devices now more than ever before! Providing smartphone users with instant information is the reason why QR codes are so successful. QR codes are everywhere nowadays, from menu codes at restaurants to coupon codes in retail stores, and even for digital business cards! ... Read More >
Read moreSep 21, 2021
5 Reasons Why You Need a Quality Website
The days of phonebooks are behind us. Today, if you need a product or service, you just pull out your phone to Google it, right? That’s why it is so important, now more than ever, that your business has an impressive website! We’ve heard it all… “I’m not tech-savvy enough for a website”, “We can’t ... Read More >
Read moreSep 8, 2021
Instagram Stories in Your Marketing Strategy
Instagram Stories are quickly becoming one of the best channels to build brand awareness, build strong relationships, increase your consumer engagement, and bring light to your company and what you offer! Consider adding Instagram Stories to your strategy ASAP. What are Instagram Stories? Instagram Stories are vertical photos or videos, up to 15 seconds, that ... Read More >
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