Activewear company Asics will auction off its first collection of nonfungible tokens (NFTs) as part of a larger bet on the digital arts space, according to an announcement. Executives claim this is the first digital shoe release from a major sporting goods company. https://lnkd.in/emnxg2w #digital #digitalart #marketing #ecommerce #digitalmarketing #advertising #branding #retail #digitalsignage #brand #brands

Molson Coors Beverage is ending production of Coors Seltzer, Brewbound reported, citing a memo from the company to its wholesalers. https://lnkd.in/e6dN9qr #marketing #advertising #digitalmarketing #branding #brand #marketingstrategy #influencermarketing #socialmedia #marketingandadvertising #brands

Apple's upcoming privacy changes, including Hide My Email and Private Relay, will make opt-ins more valuable and may complicate already strained efforts to reach target users on iPhones. https://lnkd.in/eiNp-RN #privacy #marketingandadvertising #technology #personalization #computersandtheinternet #partyplanning #gdpr #security #dataprotection #cybersecurity #datasecurity #infosec #databreach #cyberattack #cyber #informationsecurity #computersecurity #ios #email #cybercrime

Estrella Jalisco is promoting the release of its new Classic Michelada product — named after a popular Mexican drink — with a partnership with media company Tastemade and celebrity chef Maria Mazon, per details emailed to Marketing Dive. https://lnkd.in/eBzepCm #socialmarketing #marketingandadvertising #digitalvideo #advertising #influencermarketing #digitalmarketing #branding #socialmedia #socialmediamarketing #brand #marketing #marketingstrategy #promo #media #chef #fashion

he explosive category is nearing an inflection point that will force marketers to focus on deepening brand identity and targeting millennial drinkers. https://lnkd.in/ep4z_ht #consumerbehavior #marketingandadvertising #brand #influencermarketing #advertising #digitalmarketing #socialmedia #branding #marketingstrategy #brands #marketing