If you’re marketing your products and services online, there’s a good chance that you’re trying to reach one of the largest and most engaged demographics on social media— millennials. Now, we may get a bad rap from boomers for being horribly addicted to social media but we’re also the most connected generation ever. Having grown The post Why Organic Reach Is Important When Marketing To Millennials appeared first on K2 Analytics INC..

Is your business using content marketing to grow your online presence and your business every day? To many business owners outside of the world of digital marketing, the idea of content marketing may be a secondary thought behind doing your immediate job or paying for paid advertising. But this is a mistake because content marketing is a low-cost way to market your products, services, and events effectively. The post Why You Should Be Utilizing Content Marketing Every Day appeared first on K2 An

Are you struggling to increase your Facebook engagement despite your best efforts? You don’t have to be a digital marketing agency to generate the kind of Facebook engagement that increases your sales, improves your brand recognition, and that ultimately makes you and your business a staple in the community that surrounds your industry. So what The post Strategies For More Facebook Engagement appeared first on K2 Analytics INC..

Apple recently announced its new iPhone operating system iOS 14 and with it, comes plenty of controversies— most notably pushback from Facebook. The reason for this pushback comes after Apple announced that iOS 14 would feature a new data privacy setting that would impact the way that Facebook’s Audience Network works to deliver targeted ads The post How Will iOS 14 Affect Your Marketing Strategy? appeared first on K2 Analytics INC..

If you’re familiar with websites, whether or not you are a digital marketing expert, you have probably heard of a landing page. While a landing page is another page on your website, there are nuanced differences in the way that it is used that you may not be familiar with. When you understand what landing pages are, you can understand how to use landing pages for your website to help generate more conversions. The post How to Use Landing Pages for Your Website appeared first on K2 Analytics INC.