The presentation shall always be about leaving an impression at the first encounter with the client/investor. That's why the "wow factor" would be a constant effort from a business's side. But the answer lies in making it one hell of a visual presentation through your pitch deck. A pitch deck is a 10–20 slide presentation that provides a brief overview of your firm, business plan, and startup vision. You can easily deliver a concise but informative summary of your company through an effective pitch deck. If you can present a meaningful presentation of your pitch deck, this will help your brand get more investors for your funding and the opportunity for growth. Have you always dreamed of owning an extraordinary presentation for your pitch deck? Rest assured that we have been assisting businesses in developing pitch decks that can impress investors, particularly startups! Let's have a casual chat and reach out via email at support@laureapeoplessignature.com, if you're interested in working with us for your future project in growing your business. #pitchdeck #pitchdeckdesign #digitalagency #marketing2022 #startupbusiness #linkedinmarketing #linkedincommunity #linkedinbusiness

If you stick to a single format or style of ad postings, you have got this wrong!🙅‍♂️🙅‍♂️ Of course, Brand Alignment means sticking with one specific fashion of delivering messages. But it doesn’t mean you cannot experiment every now and then. There isn't just one but several factors at play that aid a business in gaining attraction and increasing conversion rates. Things like: >>Choice of vocabulary>>Placement of elements>>CTAs>>illustrations or pictures and colours differentiate one posting from another while keeping the brand message and value the same. <> Split your audience into 2-- Differentiate the style of engaging for two channels while keeping the message intact. 💥Post version A of marketing content on one platform, then post version B of marketing content on another💥 👉Finally, compare the performance of those 2 and determine which one performs the best. You can then vice versa.👈 💁‍♀️Try doing this with your landing page! If you see something is working well for your competitors, it doesn’t necessarily mean you can’t do better! 🤷‍♀️ Maybe the other way works better for your business because the core offering or the core value of your business differs from your competitors. 🎯Start doing A/B Testing for your marketing campaigns! Don’t be afraid to experiment.🎯 Pssst... 👂🏻Laurea People’s Signature can help you out with Growth Marketing strategies. Reach out to us at support@laureapeoplessignature.com or at +6016- 644 1334. #digitalmarketing #digitalagencymalaysia #MarketingMalaysia #marketingtips #abtesting #brandingstrategy #brandingexperts #growthhacks #linkedingrowth #socialmediamarketing #linkedinstrategy #linkedintopcompanies #linkedinbusiness

Every start-up has a big dream of becoming a pioneer in the market or an influential innovator. Whichever you are, if you think your products or service is going to make it big💥 in the market, then you should have a proper step-by-step guide📓 on starting your start-up. Here are some guidelines : 🖊️ 1. Make a Business Plan. To realize your idea into a real business, first step is to have a written description of your company's future which tells the plan for your business once it enters the market such as the executive summary, products and services, marketing strategy and analysis, and financial planning. 🖊️ 2. Secure a funding There is no magic number that applies to all businesses. Knowing how much funding your start-up needs requires research and a good estimation of realistic financials in your business plan. How can you secure your funding? Besides putting out from your own pocket or asking for bank loans, you can get investors. To win their hearts, you need a good pitch deck. No worries, we at LPS can help you with writing and designing the perfect pitch decks for your start-up! 🖊️ 3. Surround yourself with the right people Build a strong team with the right people who are passionate like you. It's best also for you to consult with a lawyer, financial advisor or an accountant. These people can guide you on the legal steps from applying for a business license to familiarizing with industry regulations. Know the rules before you play. 🖊️ 4. Set up your location Your company needs to have both, a physical address and a web address. Leasing is usually the answer for all start-ups. But, you still need to strategize your business to get enough funding to buy a property as rent prices will rise in the long run. In this 21st century, it's critical for your company to have an online presence to help with visibility. 🖊️ 5. Develop a marketing plan Marketing needs to be a top priority in your start-up. Make use of varying digital marketing techniques and allocate enough marketing budget to be distributed across different channels. If you don't know what to plan for your start-up, you can always outsource a digital marketing team such as LPS! 🖊️ 6. Build a customer base Your customers or clients need to be your main priority at this stage. To keep the money coming in, you need to have a good customer retention strategy. Having great customer service will surely build customer loyalty. 🖊️ 7. Always be open-minded A lot of things can happen to a start-up in the first few years. To sustain, your business needs to be adaptable and keep on evolving. Stay updated with the market and listen to feedback. It's okay to make mistakes as long as you are willing to learn. All the best with starting your own start-up!🤙 Remember, you can always reach out to LPS for some help with your business at support@laureapeoplessignature.com or +6016-644 1334 to know about the service packages we provide. 😎 #digitalmarketingagency #digitalagency

𝑺𝒊𝒏𝒈 𝒀𝒐𝒖𝒓 𝑩𝒓𝒂𝒏𝒅, 𝑵𝒐𝒕 𝑺𝒄𝒓𝒆𝒂𝒎 𝒊𝒕🗣️ When you think of storytelling, the business and marketing world is not usually the first thing that comes into mind🤔 What does come to mind is usually a more fictional narrative, or if it is non-fiction, something more personal. Like a memoir, or an autobiography. And while all of this may be true, storytelling has increasingly made a force in the marketing world, and with good reasons. People aren’t just paying attention to the facts and figures anymore but are more likely to be drawn to what is the story behind the brand and what makes it stand out from the rest. This is where brand storytelling comes into play and why it has such a big role in the industry. Before coming up with any content, the brand story should begin with your customers. 𝒀𝒆𝒔, 𝒚𝒐𝒖 𝒓𝒆𝒂𝒅 𝒕𝒉𝒂𝒕 𝒓𝒊𝒈𝒉𝒕. Although it is still your story, placing the customers at the centre of it will keep them engaged and focused on what it is you are trying to tell and sell. Their interests wants and needs – are the thoughts that keep them up. You would want your customers to remember you as a brand that was able to make them a priority. Take a look at the big names like Nike✔️, for example. Did you know that the first-ever storytelling they did was an advert that puts an 80-year-old man at the heart of their story? ✨This shows that their slogan ‘Just Do It’ is inclusive to everyone around the world. It also creates an emotional connection between the brand and its consumers, which storytelling is all about. A leading marketing agency that offers the best content writing services will be sure to incorporate the use of brand storytelling. Contact us at support@laureapeoplessignature.com or at +6016- 644 1334 if you would like to know more.  #contentwriting #brandstorytelling #brandnarrative #businessnarrative #branding #brandstrategy #linkedinmarketing #linkedincommunity #linkedingrowth #linkedinstartups

So, what if you already have great content, does it seem to have a magnificent effect or presence on social media? If the answer is no, you might be making these common mistakes in your content marketing strategy. 1. 𝐈𝐧𝐜𝐨𝐧𝐬𝐢𝐬𝐭𝐞𝐧𝐜𝐲 𝐢𝐧 𝐲𝐨𝐮𝐫 𝐩𝐨𝐬𝐭𝐢𝐧𝐠 𝐬𝐜𝐡𝐞𝐝𝐮𝐥𝐞 Consistency means sticking to a timeline. It doesn't have to be daily but it should follow a regular pattern of posting. Else your audience might not know when to expect new content and will most likely forget about you if you don't publish for an extended period of time. 2. 𝐅𝐨𝐫𝐠𝐞𝐭𝐭𝐢𝐧𝐠 𝐭𝐡𝐞 𝐂𝐚𝐥𝐥 𝐭𝐨 𝐀𝐜𝐭𝐢𝐨𝐧 (𝐂𝐓𝐀) If you’re not including any CTA, there is no engagement between your brand and your audience. Make it interesting and creative when it comes to your CTA for better reach. 3. 𝐋𝐚𝐜𝐤 𝐨𝐟 𝐜𝐫𝐞𝐚𝐭𝐢𝐯𝐞 𝐝𝐞𝐬𝐢𝐠𝐧 𝐨𝐫 𝐠𝐫𝐚𝐩𝐡𝐢𝐜𝐬 Make use of an eye-catching custom image. If your design is interesting enough, its chances of being shared and noticed will increase significantly. 4. 𝐍𝐨 𝐯𝐚𝐫𝐢𝐞𝐭𝐲 𝐢𝐧 𝐜𝐨𝐧𝐭𝐞𝐧𝐭 If your content just sticks to one type of content, like a blog, it may limit your reach. To maximize the reach of your content, use other types of content like videos, which do well on social media like Instagram and Facebook, newsletters, which do well on LinkedIn, and even carousels that perform well on every social media platform. Content in your marketing collaterals can do wonders if you know the right methods of creating it. Want some help with your social media management and marketing? Reach us at support@laureapeoplessignature.com or DM us! #socialmediamarketing #digitalmarketing #marketingtips #digitalagency #marketingagency #marketingstrategy #linkedincreator #linkedingrowth #linkedinmarketing #linkedinstartups #linkedintopvoices