Jul 26, 2022
2022 Mterns
Audrey Freeman, Agency Operations I grew up in the suburbs of the Inland Empire, in a super small town. I grew up in a tight-knit, somewhat sheltered community where everyone knew everyone, and that was my first taste of community and learning the importance of it. At the age of 17, I took a chance to move to LA to […] The post 2022 Mterns appeared first on .
Read moreJul 7, 2022
Suz Keen and Lyle Yetman Promoted to Executive Creative Directors
Suz Keen and Lyle Yetman have been promoted to Executive Creative Directors! McKinney Chief Creative Officer, Jonathan Cude, said “Lyle and Suz are among the most talented creative leaders in advertising today. Having both of them at McKinney is an embarrassment of riches. They bring a lot to the table and will work well together as a team to help […] The post Suz Keen and Lyle Yetman Promoted to Executive Creative Directors appeared first on .
Read moreJun 8, 2022
2022 Chandra Guinn Moderates at Brand Innovators
Chandra Guinn, Executive Director, DEI+B, moderated a fireside chat at Brand Innovators Pride and Inclusivity Summit with Chad Stubbs, Senior Vice President, Moët Hennessy and Allison Varone, Vice President, Emerging Brands, Moët Hennessy. The conversation centered around the topics of pride, diversity, equity, and inclusion. “What’s happened over the years is we’re actually leaning in to different communities and building […] The post 2022 Chandra Guinn Moderates at Brand Innovators appeared first on .
Read moreMay 24, 2022
Blue Diamond selects McKinney as their AOR
Blue Diamond Growers, the leading producer, and marketer of almonds in the world, has selected McKinney as their Agency-of-Record! “When searching for a new creative agency, we knew we wanted more than just an agency. We wanted strategic partners who shared Blue Diamond Growers values and goals. The McKinney team stood out as the best partner throughout this entire process,” […] The post Blue Diamond selects McKinney as their AOR appeared first on .
Read moreMay 24, 2022
Joe Maglio Moderates at Brand Innovators
McKinney CEO, Joe Maglio, moderated a fireside chat at Brand Innovators around “Driving Cultural-Forward Creative & Championing The Intersection of Sports Fashion & Music” with Tara McRae, Global Chief Marketing Officer, Clarks, and James Frapwell, Global Head of Marketing, Clarks Originals and Set Free Richardson, Creative Director, Compound. The conversation centered around the topic of brand authenticity. “Instead of us […] The post Joe Maglio Moderates at Brand Innovators appeared first on .
Read moreApr 29, 2022
McKinney Media team deemed “Media Unicorns”
This year, McKinney was a winner at the Campaign US Media Awards, presented virtually on April 28, 2022. These awards were created to celebrate excellence, effectiveness, and creative thinking in the media industry, from the agencies that plan complex media strategies and negotiate placements for major brands to the media companies putting together innovative packages and solutions for advertisers. The […] The post McKinney Media team deemed “Media Unicorns” appeared first on .
Read moreMar 8, 2022
2022 Food Trends
We believe our plates are a crystal ball for what’s going to happen in the world around us. Our thoughts, feelings, attitudes, values, and our behaviors are all reflected in our food and beverage choices. Each year we look at how food intersects with technology, culture, wellness, and social responsibility and what macro-forces are driving those trends. It’s the “why” […] The post 2022 Food Trends appeared first on .
Read moreFeb 26, 2022
McKinney and Little Ceasars on the value of agency collaboration
McKinney CEO Joe Maglio and Little Ceasars CMO Jeff Klein sat down with 4A’s president and CEO Marla Kaplowitz to discuss their working relationship and how it’s led to a successful partnership. When asked what he considers the hallmark of a strong partnership, Maglio said, “It’s very simple, and it’s talked about a lot, but it’s all about trust. That’s […] The post McKinney and Little Ceasars on the value of agency collaboration appeared first on .
Read moreJan 10, 2022
McKinney Media is a 2021 Agency of the Year finalist
McKinney Media is a finalist for Media Team of the Year in the Campaign US Agency of the Year Awards. Led by Executive Director of Media Swap Patel, the McKinney Media team prides itself on being a group of creatively driven, analytically minded media folks housed within a full-service agency. Now in its third year, the Agency of the Year […] The post McKinney Media is a 2021 Agency of the Year finalist appeared first on .
Read moreNov 11, 2021
McKinney strikes gold at SMARTIES Awards
McKinney brought home three trophies at the 2021 SMARTIES North America Awards. “No Extra Life,” our work for the Ad Council’s “End Family Fire” campaign, took home Gold in the Social Impact/Not-For-Profit category and was also named North America Best in Show. Little Caesars’ #UnlockPretzelCrust campaign, a scavenger hunt designed to help them bring back their legendary Pretzel Crust pizza, […] The post McKinney strikes gold at SMARTIES Awards appeared first on .
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