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My Left FootYou're watching a video on YouTube, and suddenly an ad pops up - annoying! On the whole, video ads that appear midway through YouTube (or other streaming sites) videos can cause irritation. (And YouTube knows, that's why they offer an ad-free version). However, carefully targeted ads can still work. Imagine you're watching a video about gardening, and midway you're interrupted by an ad about fertiliser or lawnmower - there's a chance that could be useful! Audiences don't hate ads, period. An ad appearing at the right time and place can be welcomed. But getting it right can be tricky - and that's where we come in. Before stepping into the world of paid advertisement, give yourself the best chance of success by dropping us an email at data@myleftfoot.biz #ads #paidads #promotions #youtubeads #googleads #socialmediaads

December 8, 2022

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My Left FootIn today's world, more and more people are using their mobile devices to access the internet. This means that it is essential for businesses to have a mobile-friendly website with good UX (user experience). A good UX means that users can easily find what they are looking for on your site and that the site is easy to navigate. It is also important for the site to be responsive so that it loads quickly and correctly on all devices - smartphones, tablets etc. If your mobile site has a good UX, it will help to improve your brand image and increase conversions. Poor UX is a fast way to lose customers! If your mobile site needs a revamp, contact us at data@myleftfoot.biz #mobilewebsite #ux #userexperience #webdesign

December 1, 2022

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My Left FootYou want to leave the right impression on anyone who visits your social media profile. A clear picture (usually a brand's logo) adds professionalism and ensures people take you seriously. The next thing people will see is your description. Brands make the mistake of talking about themselves in the description. Switch the tone to writing either why someone should follow you or what purpose your brand serves. There's a greater chance someone will hit the follow button if they know what to expect from your feed. And lastly, a clear call to action. Aside from getting them to follow your brand on social media, you want a user to take the next step, where they can understand your brand a little bit more. The best thing to include here is a link to your website or your latest deal or offer. Your bio is the first thing someone will see. Optimize these three elements to increase the chances of capturing a follower! #socialmedia #socialmediatips

November 17, 2022

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My Left FootNow, you don't have to try and hold values dear to everyone - that's impossible. What brands do need to do is express their own (genuine) values. That way, you'll attract people who share those values. At every brand touchpoint (in-person, social media, website etc.), be sure to express your values. The more you do, the more people will associate those values with your brand. And that makes the sale 10x easier! #branding #brandimage #brandvalues #brand

December 6, 2022

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My Left FootUser interface errors can be costly for businesses, causing lost sales and frustration among customers. There's only so much you can predict and anticipate. The best way to error-proof your website is to test it on people who'd end up using it. This allows you to identify any potential problems and make necessary changes. While it may take some time and effort to set up a testing program, the benefits can be well worth the investment. Not only will you be able to avoid costly mistakes, but you'll also gain valuable insights into how your customers interact with your site and create experiences that blow your competition out of the water! #userdesign #userinterface

November 29, 2022