New Jupiter Media| Inc.
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New Jupiter Media| Inc.
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SOCIAL MEDIA MARKETING
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Aug 23, 2019
How Do I Download Leads From My Facebook Lead Ads?
In order to download leads from FB lead ads, you must be logged into a Facebook account that has admin-level permissions for the said page, and follow the steps below… Click the More drop down at the top of your Page and then select Publishing Tools. Click Lead Ads Forms. This tab is only visible […]
Read moreAug 15, 2019
Clutch awards New Jupiter Media, Inc. Top Creative & Design Agencies Award in New Jersey
Since 2005, New Jupiter Media has been helping businesses of various sizes grow their results-driven digital marketing strategy and advertising profits. Our clients include large enterprise corporations, mid-tier companies, and small businesses. New Jupiter Media is dedicated to building lasting client relationships by helping businesses succeed one click at a time. We are being awarded […]
Read moreMar 6, 2019
New Jupiter Media Recognized As A Top PPC Management Agency By Clutch
Digital marketing is a crucial but often overlooked practice for many firms. Most businesses believe that simply having a website is enough to allow them to compete in today’s digital marketplace, but it takes much more than that. Clear and concise communication with targeted audiences and in depth analytics are just a couple of the […]
Read moreJun 6, 2018
PPC 101: What is a Landing Page?
What is a Landing Page? Where do your users visit after they click the link to the website? Is it slow to load, hard to navigate, or difficult to take action? This series called “Landing Pages That Convert” will outline the basics of successful landing pages and helpful strategies for pay per click page success. A landing page is a designated page on a website that is created to capture audience interest on specific product or service. In pay per click, successful landing pages will match content themes presented in Google searches or social media audiences. When thinking about how to strategically implement landing pages for pay per click efforts consider these points: What is the goal of the page? (ex: lead generation, phone calls) Who is the target audience? Why do they need your product or service vs the competition? When creating a landing page, these questions must be placed at the core strategy in a very simplified and streamlined manner for users to follow. Should I Use A Landing Page? Too often, consumers are taken to the homepage on the website that outlines generalized information, or has more options than the desired goals being optimized in PPC accounts. So, where does the consumer go when landing on the homepage? Service or product subpages with more information? Go to the about us section? Read a blog post? Go to the contact page? OR… do they just bounce? The better questions to ask are: Where should consumers go? Is it easy to see the call to conversion action? via GIPHY Why Have A Landing Page? A Short List Some of the key benefits of a landing page solution include: Ease and simplification of information specific to search intent or audience behavior. Goal-driven prevalent calls to action for consumers to follow (ex: phone calls, contact form) No heavy coding or changes are needed to the core website. Can be easily changed and optimized for campaign goals over time. Already responsive for mobile, tablet, desktop traffic What Are The Next Steps? At New Jupiter Media, our landing page conversion rate optimization team works with clients to identify goals, test key messaging, and blend it with PPC best practices. To get started with a PPC optimized landing page, contact us today for a complimentary PPC landing page review.
Read moreMar 23, 2018
How To Choose Keyword Bidding Strategies
How To Choose Keyword Bidding Strategies Imagine the Google Adwords auction for a moment. The keywords are set, the goals are established, and everything is enabled to go. A relevant query comes into the search bar and suddenly the opportunity arises to start capturing relevant users. Before the first click is charged to the ad, […]
Read moreMar 1, 2018
Google’s 2018 Mobile Search Update
How your site speed will affect your visibility on organic, mobile search On January 17th of this year, Google announced that website speed will determine visibility for organic, mobile search and will be implemented by July 2018. Other factors such as relevancy will still matter, but Google’s Speed Update will rank slower performing pages lower […]
Read moreFeb 16, 2018
The Difference between Organic vs. Paid Digital Media
So, you own a business. You have ‘regulars’ and you get some great word of mouth business. Maybe you manage your own Facebook posts, and send out a circular in the local mailing. It’s time to take your company’s marketing strategies to the next level, so where to start? The first step is learning the […]
Read moreFeb 6, 2018
Call Tracking and Why it Matters
Could my business benefit from call tracking? Whether you own a franchise business, a corporation, or local shop, call tracking allows transparency in identifying customers who are calling your business from online sources. Depending on the scope of your business needs, you can select third-party call tracking systems or within the advertising platform itself. To […]
Read moreJan 8, 2018
Site Testing and Analytics
When used together, site testing and analytics are incredibly powerful tools for increasing your profitability. Digital marketing provides an unprecedented opportunity for business owners to determine which marketing tools are working. You can track customers from the first click on an ad through a purchase, which helps you predict how similar customers will respond, and […]
Read moreJan 3, 2018
How To Connect Us To Your Facebook Ad Account
In order for us to run campaigns in Facebook for you, we’ll need to be connected to both your Facebook Ads Manager, and your Facebook Business Page. Follow the steps below and you’ll be connected to us in no time! Find your Facebook ad account ID: Go to Ads Manager. Click the Account dropdown menu. […]
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