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Oct 28, 2022
Why Authentic Marketing Is The Way To Win Your Customers’ Loyalty
Last Updated on October 28, 2022 by Troika Gellido Gone are the days when slick and flashy marketing strategies worked for consumers. Today, keeping consumers happy requires transparency, above all. They’ve dealt with inauthentic marketing for as long as they can remember, and they’ve had enough. “People don’t want to be sold. What people do … Why Authentic Marketing Is The Way To Win Your Customers’ Loyalty Read More »
Read moreSep 14, 2022
Should You Start Planning Your Marketing In The Metaverse?
Last Updated on October 28, 2022 by Troika Gellido Should brands be concerned about the Metaverse? In this fast-paced world, almost anything can happen in a blink of an eye. What you’re doing today may not matter in the next couple of years. For marketers, dipping our toes into the unknown can be beneficial. Let’s … Should You Start Planning Your Marketing In The Metaverse? Read More »
Read moreAug 1, 2022
Can Your Brand Trust AI for Content Marketing?
Last Updated on October 28, 2022 by Troika Gellido You may not realize it yet, but AI has long been present in your content marketing efforts and online strategies. Artificial Intelligence is transforming the content marketing landscape. By automating tedious tasks, AI can help content marketers focus on higher-level strategic work. In addition, AI-powered tools … Can Your Brand Trust AI for Content Marketing? Read More »
Read moreJun 27, 2022
Ways On How To Strategize, Optimize, and Compete In SERP Localization
Last Updated on June 27, 2022 by Troika Gellido Did you know that Google has a separate local algorithm to promote local businesses in the search results? Say, if a user searches for “pizza delivery,” they will see listings for pizza places that are close to them rather than businesses in another state. A Search … Ways On How To Strategize, Optimize, and Compete In SERP Localization Read More »
Read moreJun 1, 2022
How To Build An Effective Case Study For Your Brand
Last Updated on June 8, 2022 by Troika Gellido Without customers’ trust, a business is nothing. Trust can turn a curious online lurker into a paying customer. But with numerous scams and fraudulent acts happening online, customers have turned wary and more guarded. How can you, as a marketer, gain a customer’s trust without directly … How To Build An Effective Case Study For Your Brand Read More »
Read moreApr 27, 2022
How To Create Content For Each Stage Of The Content Marketing Funnel
Last Updated on May 19, 2022 by Troika Gellido From Viewing Your Product to Satisfied Customer: How Content Marketing Works Did you know that the average buyer views around 13 pieces of content before they make their purchase decision? This may include looking at the vendor’s website, reading reviews, or watching videos where third parties … How To Create Content For Each Stage Of The Content Marketing Funnel Read More »
Read moreApr 13, 2022
Omnichannel vs Multichannel Marketing: What’s The Difference?
Last Updated on April 28, 2022 by Troika Gellido Understanding customer insights according to behavior is a must for every business. Today’s customer behavior shapes the way brands communicate. But with so many options today, a customer’s attention is more difficult to catch, making them very challenging to convert. However, knowing the right channels your … Omnichannel vs Multichannel Marketing: What’s The Difference? Read More »
Read moreApr 4, 2022
Sales Enablement vs Content Marketing: Why You Need Both
Last Updated on April 18, 2022 by Troika Gellido Sales enablement vs. content marketing– do you really have to choose between the two? Sales enablement and content marketing are two of the most important aspects of any marketing and sales process. However, many businesses struggle to understand the difference between the two and how to … Sales Enablement vs Content Marketing: Why You Need Both Read More »
Read moreMar 17, 2022
A Complete Guide In Creating An Effective Email Marketing Strategy
Last Updated on March 28, 2022 by Troika Gellido Why Email Marketing Is (Still) Killing It Not only is email marketing one of the most useful sales tools today, it also comes with a lot of great perks. Reaching out to people who are already interested in what you have to offer, generating leads, and … A Complete Guide In Creating An Effective Email Marketing Strategy Read More »
Read moreMar 4, 2022
PPC vs SEO – Which Is Better For Your Business?
Last Updated on March 16, 2022 by Troika Gellido Deciding which is better between PPC and SEO is not really a fair battle. Knowing which is best for you between these two depends on your marketing goals, campaign objectives, budget, time constraints, and even your target market. It’s about time to end the battle between … PPC vs SEO – Which Is Better For Your Business? Read More »
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