He has spent more than a decade in digital marketing and communications, while helping brands like Google, Motorola, Dabur, Sony, Tommy Hilfiger, Pizza Hut, KFC, Snapdeal, American Express, NIIT, Neustar, Black & Decker, DLF, Tata Housing, Micromax, ChepOair, Safilo, Cairn India, PWC, OneTravel, Digit General Insurance, Akounto, Urban Kisaan, Northmist to name a few. He has worked with Mindshare (GroupM), IPG Mediabrands, Accenture, ZetaGlobal, Fareportal in his marketing career.