Mar 29, 2012
About OOm
Hi, welcome to our blog. OOm (Optimal Online Marketing) is a digital agency that provides complete online marketing solution to companies. Our goal is to help businesses achieve their business goals by leveraging on the potential of online marketing strategies such as search engine marketing and social media marketing. This blog is a […]
Read moreApr 1, 2012
SEO & Social Networking – What’s the Connection?
There are a lot of changes going on in the world of search engine optimization right now and there is a lot of talk about what online marketing strategies may need to change in order to remain competitive. These changes will mainly affect those who aren’t already producing high quality content with relevant keywords and […]
Read moreApr 2, 2012
Google Adwords ‘Top vs. Side’ Ad Performance Segmentation
Not long ago, Google Chief Economist, Hal Varian, mentioned a new Google Adwords feature “Top vs. Side” Ad Performance Segmentation. This feature allows you to understand the difference in performance when your Adwords ads appears in #1 above the search results and when your ads appears on #1 on the side. Results shows that […]
Read moreApr 16, 2012
Google Content Network VS Google Search Network
If you have heard of search engine marketing, I bet that you are very familiar with the search network. Today, Search is crowded with lots of advertisers and the days of getting a click for a few cents is gone. However, do you know that for some industries, it is better to advertise on the […]
Read moreMay 14, 2012
6 Simple Steps for Planning an Effective Digital Marketing Campaign
Having a solid marketing plan is the key to the success for businesses, if it is planned and executed timely and consistently. In this article, we will be sharing tips on how your company can put together an effective digital marketing plan, which could potentially help you outperform your competitors , help boost your sales […]
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